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Latest News from Around the Pharma Media World

Throtle Introduces Healthcare Identity Platform ‘Ignition’
Throtle, a healthcare identity services provider, has announced the launch of its new...
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Doceree Achieves HIPAA Certification
Doceree, a leader in healthcare programmatic advertising, recently announced its...
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Health Union Launches ILLUMINÉ
Health Union has introduced the ILLUMINÉ data engine, a new tool designed to improve...
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IPG Launches Mediabrands Health
Interpublic Group (IPG) has announced the launch of Mediabrands Health, a new Center of Excellence (COE) within its Mediabrands division. This initiative aims...
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Formedics Acquires AMC Media Group
Formedics, a leading healthcare professional (HCP) community and engagement platform, has...
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Perplexity Ventures into Advertising
What is the new model, and what opportunities does this open for Pharma media?
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The $1trn year: WARC’s latest Global Ad Spend Outlook
As the global advertising landscape undergoes rapid consolidation, the pharma media sector is poised for significant changes. A recent WARC report, Global Ad...
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Adelaide Acquires Rita
Adelaide, a leader in attention-based media quality measurement, has acquired Rita, a privacy-friendly marketing insights company, in an all-stock transaction....
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Holding Pharma Tech to the Highest Possible Standards
Written by Natalie Mancuso, this piece explores how pharma can embrace AI and precision...
Natalie Mancuso
solli Sessions Live: Conversations from Fierce Pharma Week 2026
solli goes live from Philadelphia, bringing together pharma and healthcare leaders to...
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How AI Is Rewriting the Rules of Precision Pharma Media
By Lea Wester, Managing Director, Addressable Health
Sponsored by Addressable Health
PARTNER INTERVIEW: Healio
Why Medical Affairs Matters More Than Ever: Building Trusted Scientific Engagement Across...
Sponsored by Healio
Harnessing the AI Mandate in Pharma Marketing
Three considerations that determine whether an AI mandate becomes an advantage or a distraction.
Benjamin Versh
Lauren Guity – solli Sessions Season 4
Lauren Guity, Industry Lead, Microsoft, joins solli Sessions season 4
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Elevating Campaigns with ‘Promise to the Customer’ Strategy
LinkedIn's B2B Institute & WARC Partner to Dive Deeply into PTTC Campaigns
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Healthcasts Introduces Update to Clinician Collaboration and Research Tool
ConsensusMD Harnesses AI in Latest Update
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Gaming Industry’s Financial Milestone: A $200BN Opportunity
Exploring the Untapped Potential for Pharma in a Booming Gaming Market
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LinkedIn Invites Brands to Sponsor User-Generated Newsletters
LinkedIn is extending the opportunity for brands to sponsor user-generated newsletters,...
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Medscape Global Introduces ‘Medscape Outcomes’
Medscape Global division launches a new guaranteed behavioural outcomes option for clients
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Ziff Davis Acquires Tech Publisher CNET
A Strategic Expansion for owner of Everyday Health & MedPage Today
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