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Latest News from Around the Pharma Media World

CMI launches “What Patients Want and Need from Pharma 2024/2025” Report
CMI Media Group has released the latest edition of its annual syndicated research,...
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Understanding German HCP behaviours
A recent study from DocCheck, coliquio, and esanum sheds light on the information-seeking...
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Artificial Intelligence and the Future of HCP Engagement
The healthcare landscape is rapidly evolving, with significant advancements in artificial intelligence (AI) reshaping how healthcare professionals (HCPs)...
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Formedics Formed by uniting Physician’s Weekly & Figure1
Physician’s Weekly and Figure 1 have united under a new parent company, Formedics, LLC, following the acquisition of Figure 1 in February this year. By...
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Medscape Global Launches Affinity
New Data Offering Advances Understanding & Targeting of ex-US HCPs
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Reuters Institute Digital News Report 2024
In an era of rapid technological advancements and evolving media landscapes, the Reuters...
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Roku Launches Roku Exchange
Roku, the popular TV streaming platform in the U.S., has introduced Roku Exchange, an new advertising technology solution designed to provide marketers of all...
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Global Ad Revenue Set for Major Growth
GroupM Global Midyear Forecast Projects Significant Growth Globally and Across Channels
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PARTNER INTERVIEW: epocrates
Beyond the AI Hype: Building Clinical Tools Physicians Can Actually Trust
Sponsored by epocrates
Healthcare’s Data Challenge Is Connectivity, Not Access
As data environments multiply and privacy requirements tighten, a unified identity...
Sponsored by PurpleLab
Content + Conversations: Driving Action Through Contextual Relevance and Engagement
Health Union combines trusted health content with genuine community conversations to help...
Sponsored by Health Union
The Case for In-Person Connections in Pharma Media
In-person connections in an AI-shaped world, from HCP engagement to patient trust, loneliness and digital fatigue.
Richard Springham
Cabana Confidential: Pharma Finds Its Voice at POSSIBLE 2026
Healthcare marketing’s real conversations at POSSIBLE 2026.
Jason Lotkowictz
PARTNER INTERVIEW: OptimizeRx
Your Ads Are Only as Good as Your Data - And Here's Why
Sponsored by OptimizeRx
ASCO 2024: ONCOassist Garners Global Support
A recent article published in the Journal of Clinical Oncology and presented as an abstract at the ASCO conference in Chicago, titled “Impact of Digital...
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Deerfield Agency Acquires Embedded
Deerfield Agency, an independent marketing and communications partner for healthcare and...
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M3 Launches ‘M3 Production’
Building campaign strategy, bespoke content creation, and campaign optimization into their wheelhouse
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Microsoft’s Bold Move on Carbon-Free Energy
Can this Inspire the Global Pharma Media Industry to Take Action?
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Understanding Asian Influence and Media Consumption
Nielsen's Latest from their Diverse Intelligence Series
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CMI Media Group: Analyzes US HCP Perceptions of Pharma Messaging
The reports shows HCPs value trust, patient-centric approaches, and clear pharmaceutical communication strategies.
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