Jason Brenner – solli Sessions season 4
RVP Healthcare & Lifesciences at LiveRamp
Watch the full episode below:
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Data, Transparency & AI: Jason Brenner on the Future of Healthcare Marketing
In this episode of the solli Sessions podcast, Jason Brenner, RVP Healthcare & Lifesciences at LiveRamp, explores why first-party data has become one of pharma’s most valuable strategic assets, how AI is transforming marketing through stronger data foundations, and why transparency, collaboration, and standardised measurement are essential to delivering better healthcare outcomes.
What to expect from this episode:
- The Power of First-Party Data – Why brands are taking greater ownership of their data to build stronger customer experiences and gain a competitive advantage.
- AI Starts with Better Data – How clean, connected data is enabling AI to generate faster insights, improve targeting, and support smarter decision-making.
- Trust, Privacy & Transparency – Why consent, responsible data practices, and collaboration remain fundamental to modern healthcare marketing.
- Measurement That Matters – How greater transparency and consistent measurement frameworks can help the industry better understand marketing performance and prove impact.
- The Future of Connected Marketing – How data collaboration, identity, and closer partnerships across brands, publishers, and technology providers are reshaping healthcare marketing.
Whether you’re a pharma marketer, data strategist, media leader, or commercial professional, this episode offers valuable insights into the technologies, partnerships, and measurement strategies shaping the future of healthcare marketing.
Don’t miss this conversation with one of the industry’s leading voices on data, identity, and the future of connected healthcare marketing.
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