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Deep Dives & Thought Leadership in Pharma Media

Dr Phil McElnay – solli sessions Season 1
A wide-ranging conversation with Dr Phil McElnay exploring entrepreneurship, navigating...
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Data Quality: A Pillar for AI and Machine Learning in Pharma Marketing
Unlocking AI's Potential in Pharma Through Reliable Data
Tom Carter
The Power of 360° Health Media Campaigns
Exploring the impact of integrated media strategies across patient and physicians
Rich Russey
Chris Searles – solli sessions Season 1
Chris Searles - Discussing building an AI health media start-up, the impact of AI &...
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The Path From Resistance to Reinvention: AI’s Impact on Healthcare Publishing
How has AI changed the healthcare publishing landscape, where is human expertise irreplaceable, and what does the future hold?
Richard Springham
5 Ways to Re-think Display Advertising in Pharma Media
Highlights from the recent Lumen, Brand Metrics, and Havas whitepaper on the role of...
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InStep Health Unveils Patient Inbox™
The platform delivers educational messages to patients through EHR portals.
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MRC Sets New Transparency Standards for Digital Ad Auctions
Guidance raises expectations for disclosure across pharma paid media channels.
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Pharma Media in 2026: from AI hype to accountable execution
New analysis points to rising pressure for transparency, HCP–DTC alignment and measurable results as digital spend grows.
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Kinesso’s Lifetime Learner Sam Sherman and the Evolution of the Addressable Media Function
Sherman arrived at Kinesso as a TV expert. Less than four years later, she’s one of...
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PulsePoint & Flora Health Partner
Exclusive integration aims to bring scalable, governed HCP engagement deeper into...
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Lacrosse, Reindeer Moss and Early-Career Pivots: Lindsay Lare’s Unconventional Path to Data...
The recent Flora Health arrival talks platforms and her near-detours to design and...
Larry Dobrow
Pharma Media Needs Its Own Brat Summer: Here’s Why and How
Embracing authenticity, speed, and cultural relevance in modern pharma media
Richard Springham
Claire Knapp – solli sessions Season 1
With a focus on the international pharma media space, this conversation with Claire Knapp...
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Chris Paquette – solli sessions Season 1
This exclusive interview with Chris Paquette dives into the future for client-work,...
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Unlocking Hispanic American CTV Insights
LG Ad Solutions, a global leader in connected TV and cross-screen advertising, recently published a report titled ‘Inclusive Screen Part 2: Hispanic...
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Melissa Gordon-Ring – solli sessions Season 1
Melissa Gordon-Ring - Exploring the new IPG COE, why health media is a smart career...
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Jeremy Schneider – solli sessions Season 1
A deep-dive with Jeremy Schneider into the development of WebMD International over the...
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What is the Future of AI/GenAI in Pharma HCP Marketing?
Balancing innovation with empathy, a dive into AI's role in pharma marketing through the...
Anthony S. Manson
Prasad Ghag – solli sessions Season 1
An in-depth conversation with Prasad Ghag covering personal, company, and industry...
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