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Deep Dives & Thought Leadership in Pharma Media

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From Print to Prompts in Pharma Media
THOUGHT LEADERSHIP
From Print to Prompts in Pharma Media
A journey through what 'media' has meant within pharma, and what the future may hold.
Richard Springham
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WEBINAR 2: Next POC Media – a solli x Doceree Webinar Series
THOUGHT LEADERSHIP
WEBINAR 2: Next POC Media – a solli x Doceree Webinar Series
Webinar 2: The Blueprint for Success – Crafting a Winning POC Media Strategy
solli
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From Silos to Synergy: Integrating DTC and HCP Messaging
THOUGHT LEADERSHIP
From Silos to Synergy: Integrating DTC and HCP Messaging
Connecting Patient and Provider Communications for Authentic Engagement
Sponsored by Health Union
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Baron Harper – solli sessions Season 2
THOUGHT LEADERSHIP
Baron Harper – solli sessions Season 2
Join Baron Harper, Senior Director at The Trade Desk, on solli Sessions podcast.
solli
TRAINING
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Think Global, Act Local: Mastering Pharma Media Strategy Across Markets
TRAINING
Think Global, Act Local: Mastering Pharma Media Strategy Across Markets
This course, developed in partnership with CMI Media Group, explores how global pharma...
solli Tutor
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Using AI-Powered Real-Time Physician Feedback to Optimize Brand Impact
TRAINING
Using AI-Powered Real-Time Physician Feedback to Optimize Brand Impact
This course, developed in partnership with Sermo, explores how AI-powered, real-time...
solli Tutor
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Point of Care Advertising in the EHR Workflow
TRAINING
Point of Care Advertising in the EHR Workflow
This course, developed in partnership with OptimizeRx, explores how pharmaceutical...
solli Tutor
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Operationalizing Campaign Measurement Beyond Vanity Metrics
TRAINING
Operationalizing Campaign Measurement Beyond Vanity Metrics
This course, developed in partnership with PurpleLab, helps healthcare marketers...
solli Tutor
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Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
TRAINING
Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
This course, developed in partnership with DeepIntent, explores how precision marketing...
solli Tutor
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The Evolution of Search and Emergence of GEO
TRAINING
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
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Point of Care Media is Essential – Not Optional
THOUGHT LEADERSHIP
Point of Care Media is Essential – Not Optional
Engaging Patients, Caregivers, and HCPs at the Moment That Matters Most
Christine Mormile
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6 Trends You Can’t Afford to Miss in Pharma Media
THOUGHT LEADERSHIP
6 Trends You Can’t Afford to Miss in Pharma Media
Insights straight from C-suite conversations with pharma’s leading brands, agencies,...
Richard Springham
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Olivier Chateau – solli sessions Season 2
THOUGHT LEADERSHIP
Olivier Chateau – solli sessions Season 2
Get an inside look at how pharma media is being redefined with Olivier Chateau,...
solli
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WEBINAR 1: Next POC Media – a solli x Doceree Webinar Series
THOUGHT LEADERSHIP
WEBINAR 1: Next POC Media – a solli x Doceree Webinar Series
Webinar 1: Next POC Media: A solli x Doceree webinar series
solli
EVENTS
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Seen. Heard. Human: Conversations from Agility 2026
On Demand
EVENTS
Seen. Heard. Human: Conversations from Agility 2026
September 14, 2026 | Philadelphia
At Agility 2026 in Philadelphia, solli sat down with leaders from CMI Media Group and Compas to explore what it means to keep healthcare marketing human at a time of rapid change.
Clare Springham
WATCH NOW
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The Effective Use of AI in Pharma Media
On Demand
EVENTS
The Effective Use of AI in Pharma Media
July 29, 2026 | Manhattan, NYC
Watch industry leaders discuss the realities of operationalizing AI within pharma media organizations, from getting internal teams on board to drawing out meaningful audience insights, all while maintaining trust and complying with privacy concerns.
Richard Springham
WATCH NOW
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Innovation in 2026 – a solli Roundtable
On Demand
EVENTS
Innovation in 2026 – a solli Roundtable
March 24, 2026 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
solli
WATCH NOW
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solli x Doceree – Do Healthcare Marketers Need a New Operating System?
On Demand
EVENTS
solli x Doceree – Do Healthcare Marketers Need a New Operating System?
March 20, 2026 | Manhattan, NYC
Bringing together leaders from seven of the industry’s leading healthcare agencies to explore the challenges reshaping pharma marketing, from fragmented systems to AI, and what needs to change next.
Clare Springham
WATCH NOW
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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AGENDA – solli summit 2026
On Demand
EVENTS
AGENDA – solli summit 2026
March 25, 2026 Manhattan, NYC
solli Summit 2026 brought together 300 of the brightest minds in pharma media to collaborate, celebrate, and elevate the future of the industry.
Dan Coe
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Thriving in the New Era of AI-Driven Digital Health
THOUGHT LEADERSHIP
Thriving in the New Era of AI-Driven Digital Health
Prioritizing Community-Driven Health Engagement
Sponsored by Health Union
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Justin Freid – solli sessions Season 2
THOUGHT LEADERSHIP
Justin Freid – solli sessions Season 2
Get a behind-the-scenes look at how pharma media is evolving with Justin Freid, Chief...
solli
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Who Should Drive the Health Equity Conversation?
THOUGHT LEADERSHIP
Who Should Drive the Health Equity Conversation?
How Media and Marketing Can Close the Gaps in the US
Larry Dobrow
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A Digital Experience Where Physicians Expect It 
THOUGHT LEADERSHIP
A Digital Experience Where Physicians Expect It 
Making the case for endemic environments in HCP media
Rich Russey
NEWS
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Seen. Heard. Human: Conversations from Agility 2026
NEWS
Seen. Heard. Human: Conversations from Agility 2026
At Agility 2026 in Philadelphia, solli sat down with leaders from CMI Media Group and...
solli
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DeepIntent Digs Into Tunnl’s Opinion Research-Based Audiences
NEWS
DeepIntent Digs Into Tunnl’s Opinion Research-Based Audiences
Drawing on opinion research could potentially enable pharma marketers to better...
solli
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Real Chemistry Tunes Up AI-Powered Omnichannel Orchestration With MaestroHCP Launch
NEWS
Real Chemistry Tunes Up AI-Powered Omnichannel Orchestration With MaestroHCP Launch
The platform is meant to support HCP-level journey design, closed-loop measurement and...
solli
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Inizio Evoke Names New Media Leader
NEWS
Inizio Evoke Names New Media Leader
Jake Vander Linden joins the agency after stops at Real Chemistry, Moon Rabbit and more.
solli
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HCPs Want Pharmas to Do More to Combat Health Misinformation: Report
NEWS
HCPs Want Pharmas to Do More to Combat Health Misinformation: Report
Nearly 80% said they’d reduce prescriptions of a company’s meds if they’ve failed...
solli
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Doceree Honors Inaugural ‘AI Health 25’ List
NEWS
Doceree Honors Inaugural ‘AI Health 25’ List
The first annual set of honorees was honored at a dinner this week.
solli
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What Happens When Patient Influencers Share Their Story?
THOUGHT LEADERSHIP
What Happens When Patient Influencers Share Their Story?
Transforming Programmatic Targeting with Real, People-Generated Insights
Sponsored by Health Union
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Dr Adam Goodcoff – solli sessions Season 2
THOUGHT LEADERSHIP
Dr Adam Goodcoff – solli sessions Season 2
Discover how physician-led media is changing the game with Dr. Adam Goodcoff, Co-Founder...
solli
Most Popular Content
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The Evolution of Search and Emergence of GEO
TRAINING
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
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‘They’re Trusting Us With a Lot More’: Inside the Rise of the Pharma Media Agency
THOUGHT LEADERSHIP
‘They’re Trusting Us With a Lot More’: Inside the Rise of the Pharma Media Agency
Media agencies are staring down personnel, tech and cost challenges. Yet their seat at...
Larry Dobrow
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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Can Pharma Media Build a Common Measurement Language?
THOUGHT LEADERSHIP
Can Pharma Media Build a Common Measurement Language?
Pharma media agency and tech leaders weigh in.
Andrea Park