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Deep Dives & Thought Leadership in Pharma Media

Chris Searles – solli sessions Season 1
Chris Searles - Discussing building an AI health media start-up, the impact of AI &...
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The Path From Resistance to Reinvention: AI’s Impact on Healthcare Publishing
How has AI changed the healthcare publishing landscape, where is human expertise irreplaceable, and what does the future hold?
Richard Springham
5 Ways to Re-think Display Advertising in Pharma Media
Highlights from the recent Lumen, Brand Metrics, and Havas whitepaper on the role of...
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Pharma Media Needs Its Own Brat Summer: Here’s Why and How
Embracing authenticity, speed, and cultural relevance in modern pharma media
Richard Springham
Claire Knapp – solli sessions Season 1
With a focus on the international pharma media space, this conversation with Claire Knapp...
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Chris Paquette – solli sessions Season 1
This exclusive interview with Chris Paquette dives into the future for client-work,...
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PulsePoint & Flora Health Partner
Exclusive integration aims to bring scalable, governed HCP engagement deeper into...
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Lacrosse, Reindeer Moss and Early-Career Pivots: Lindsay Lare’s Unconventional Path to Data...
The recent Flora Health arrival talks platforms and her near-detours to design and...
Larry Dobrow
Healthcasts Report Warns AI Hype May Obscure Clinical Risks
New research suggests clinicians continue to rely on human judgment over machine output in complex care decisions.
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Introducing the First Annual solli x PatientPoint Point of Care Survey
The Continuing Evolution of the Point of Care Channel
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PurpleLab Launches Self-Service Campaign Measurement Platform
A new end-to-end measurement solution aimed at faster, transparent healthcare advertising...
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What the First Wave of solli Elevate Honorees Tells Us About the Future of Pharma Media
Here’s the inside story of how 12 young leaders are elevating pharma media to new...
Larry Dobrow
Unlocking Hispanic American CTV Insights
LG Ad Solutions, a global leader in connected TV and cross-screen advertising, recently published a report titled ‘Inclusive Screen Part 2: Hispanic...
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Melissa Gordon-Ring – solli sessions Season 1
Melissa Gordon-Ring - Exploring the new IPG COE, why health media is a smart career...
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Jeremy Schneider – solli sessions Season 1
A deep-dive with Jeremy Schneider into the development of WebMD International over the...
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What is the Future of AI/GenAI in Pharma HCP Marketing?
Balancing innovation with empathy, a dive into AI's role in pharma marketing through the...
Anthony S. Manson
Prasad Ghag – solli sessions Season 1
An in-depth conversation with Prasad Ghag covering personal, company, and industry...
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Spotify’s 2024 Podcast Trends & Pharma’s Opportunity
What are the key trends in podcasting, and how can pharma brands harness these in their media plans?
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Susan Dorfman – solli sessions Season 1
An in-depth conversation with Susan Dorfman covering the past, present & future of pharma...
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Bot or not: Measuring email metrics in a bot-inflated world
Measuring email opens after iOS 15 has been a challenge, and there are more challenges ahead as email clicks are rapidly inflated by email security bots....
Caleb Freeman
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