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ALL THE LATEST NEWS FROM THE INTERNATIONAL PHARMACEUTICAL MEDIA INDUSTRY

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‘Here For It All’: Victoria Takala Solves for Strategy, Mentorship and Change
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‘Here For It All’: Victoria Takala Solves for Strategy, Mentorship and Change
A fortuitous encounter paved the way for Takala’s arrival in pharma media. Now, as one...
Larry Dobrow
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Swoop acquires Nimble
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Swoop acquires Nimble
Seeking to introduce real-time prescription fulfilment and pharmacy connectivity to the...
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Consumers Drive Holistic Wellness Focus in Pharma Media Planning
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Consumers Drive Holistic Wellness Focus in Pharma Media Planning
VML’s Future 100: 2026 report signals growing consumer demand for integrated mental,...
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Publicis acquires LiveRamp in $2.2bn deal to boost data and AI
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Publicis acquires LiveRamp in $2.2bn deal to boost data and AI
Publicis’s purchase of LiveRamp points to rising urgency in AI-driven identity, data analytics, and audience precision for pharma marketing and healthcare...
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TRAINING
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Pharma Media Jargon & Acronyms Explained
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Pharma Media Jargon & Acronyms Explained
This course demystifies the jargon, acronyms, and industry-specific language used in...
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What is Rx Media
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What is Rx Media
This course introduces the essentials of prescription (Rx) media and how it differs from...
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HCP Media Strategies: Key Differences Between EMEA and the U.S.
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HCP Media Strategies: Key Differences Between EMEA and the U.S.
This course explores how HCP media strategies differ between the U.S. and EMEA. From...
solli Tutor
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Lifecycle of a Pharma Media Campaign
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Lifecycle of a Pharma Media Campaign
This course explores how pharma media campaigns are built, executed, and measured in a...
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Pharma Media 101
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Pharma Media 101
This course gives you a clear, practical overview of the pharma media ecosystem and why...
solli Tutor
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PREMIUM CONTENT ✦ PREMIUM CONTENT ✦
Measuring Success in Rx Campaigns: EMEA
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Measuring Success in Rx Campaigns: EMEA
This course teaches pharma marketers how to measure campaign performance across EMEA’s...
solli Tutor
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OptimizeRx’s Aaron Noll Braces for Impact
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OptimizeRx’s Aaron Noll Braces for Impact
Trained as a physician, molecular biologist and data scientist, Noll has found a way to...
Larry Dobrow
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Doceree Unveils Daily Command AI Platform For Pharma Media
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Doceree Unveils Daily Command AI Platform For Pharma Media
At Doceree Health Decode: The Makers Summit 2026, the company both debuted the platform...
Larry Dobrow
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Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots
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Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots
She didn't know media agencies were a thing – until she joined one and promptly became...
Larry Dobrow
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Content Release: solli Summit 2026
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Content Release: solli Summit 2026
Dive into key takeouts from this industry-shaping event
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EVENTS
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Innovation in 2026 – a solli Roundtable
On Demand
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Innovation in 2026 – a solli Roundtable
March 24, 2026 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
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solli x Doceree – Do Healthcare Marketers Need a New Operating System?
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solli x Doceree – Do Healthcare Marketers Need a New Operating System?
March 20, 2026 | Manhattan, NYC
Bringing together leaders from seven of the industry’s leading healthcare agencies to explore the challenges reshaping pharma marketing, from fragmented systems to AI, and what needs to change next.
Clare Springham
WATCH NOW
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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AGENDA – solli summit 2026
On Demand
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AGENDA – solli summit 2026
March 25, 2026 Manhattan, NYC
solli Summit 2026 brought together 300 of the brightest minds in pharma media to collaborate, celebrate, and elevate the future of the industry.
Dan Coe
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Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
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Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
Data-Driven Strategies to Engage Professionals & Patients
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Preparing for 2026 – a solli Roundtable
On Demand
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Preparing for 2026 – a solli Roundtable
October 9, 2025 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
Clare Springham
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POCMA Releases HCP Insights eBook on Modern Engagement
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POCMA Releases HCP Insights eBook on Modern Engagement
Clinician insights on improving pharma engagement at the point of care
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Whole-person health index signals new data layer for pharma media and engagement
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Whole-person health index signals new data layer for pharma media and engagement
New whole-person health index introduces measurable lifestyle data, with implications for targeting and engagement in pharma media.
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Health Monitor Highlights Shift Toward Utility in 2026 HCP Communications
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Health Monitor Highlights Shift Toward Utility in 2026 HCP Communications
Health Monitor’s latest whitepaper explores how relevance, trust, and utility are...
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epocrates’ Megan Hernandez Sticks the Landing
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epocrates’ Megan Hernandez Sticks the Landing
With discipline and skills honed in the world of competitive cheer, Hernandez came to...
Larry Dobrow
THOUGHT LEADERSHIP
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The Case for In-Person Connections in Pharma Media
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The Case for In-Person Connections in Pharma Media
In-person connections in an AI-shaped world, from HCP engagement to patient trust, loneliness and digital fatigue.
Richard Springham
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Cabana Confidential: Pharma Finds Its Voice at POSSIBLE 2026
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Cabana Confidential: Pharma Finds Its Voice at POSSIBLE 2026
Healthcare marketing’s real conversations at POSSIBLE 2026.
Jason Lotkowictz
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PARTNER INTERVIEW: OptimizeRx
THOUGHT LEADERSHIP
PARTNER INTERVIEW: OptimizeRx
Your Ads Are Only as Good as Your Data - And Here's Why
Sponsored by OptimizeRx
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Do Healthcare Marketers Need a New Operating System?
THOUGHT LEADERSHIP
Do Healthcare Marketers Need a New Operating System?
Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...
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When Health Starts in a Chat Window
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When Health Starts in a Chat Window
What 617,000 Copilot health conversations tell us about the next shift in pharma media
Richard Springham
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PARTNER INTERVIEW: CMI Media Group
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PARTNER INTERVIEW: CMI Media Group
How AI is reshaping healthcare media, from content to outcomes
Sponsored by CMI Media Group
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Mediaspace Health launches to deliver integrated media strategies for healthcare marketers
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Mediaspace Health launches to deliver integrated media strategies for healthcare marketers
New division aims to deliver integrated, data-driven media strategies for pharma and...
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Ipsos highlights “longevity shift” redefining physician engagement and healthcare communication
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Ipsos highlights “longevity shift” redefining physician engagement and healthcare communication
Ipsos explores how longevity medicine is reshaping physician engagement and its...
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Most Popular Content
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Content Release: solli Summit 2026
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Content Release: solli Summit 2026
Dive into key takeouts from this industry-shaping event
solli
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Pharma Media 101
TRAINING
Pharma Media 101
This course gives you a clear, practical overview of the pharma media ecosystem and why...
solli Tutor
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When Health Starts in a Chat Window
THOUGHT LEADERSHIP
When Health Starts in a Chat Window
What 617,000 Copilot health conversations tell us about the next shift in pharma media
Richard Springham
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The 2026 Pharma Marketing Pulse Report
NEWS
The 2026 Pharma Marketing Pulse Report
Navigating the Intersection of Trends, Technology, and Trust
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