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ALL THE LATEST NEWS FROM THE INTERNATIONAL PHARMACEUTICAL MEDIA INDUSTRY

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Elevating Pharma Media Knowledge On-Demand
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What is Meta Marketing and Why is Pharma Missing Out?
The future of marketing has arrived, and pharma is still stuck in the waiting room.
Lloyd Lottner
Sustainable Growth in CTV Advertising
Scope3, an ad verification and sustainability technology provider, has published a new...
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Measuring up
Making measurement a feedback-feedforward engine within data strategy
Paulo Coelho Mendes
Trust the Process: Kate Rafferty’s Push for Media Methodology
Fewer than 10 years into her media career, Rafferty’s behind-the-scenes grace and...
Larry Dobrow
Wrango Launches Canada’s First Omnichannel HCP Marketing Platform
Canada’s first consent-based omnichannel HCP marketing platform expands pharma reach beyond the clinic while remaining compliant.
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CMI Media Group Releases The New Health Consumer report
The New Global Marketplace Assessment Report shares key trends
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G-Med Launches ‘G-Med Beyond’
Extending pharma engagement beyond the platform with physician-verified reach
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Pharma Media at Fierce Pharma Week
Hot takes from industry leaders within pharma media at Fierce Pharma Week 2025
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CMI Media Group Expands Global Footprint with Paris Office
A global-to-local expansion from one of the largest pharma media agencies
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Health Union Launches “HCP Connect”
Deepening Healthcare Professional Engagement by launching 'HCP Connect'
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Doceree Unveils RepTwin and DataIQ
AI-Powered Innovation Within HCP Engagement
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Allison Mudd’s New Direction
A theater lover takes center stage at Veradigm - Allison Mudd’s New Direction
Larry Dobrow
$637M to Power DeepIntent’s Next Chapter
Vitruvian’s majority stake seeks to fuels AI-driven healthcare advertising and...
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