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Media Mastery: Essential deep-dives into critical areas for pharma media professionals

From Print to Prompts in Pharma Media
A journey through what 'media' has meant within pharma, and what the future may hold.
Richard Springham
WEBINAR 2: Next POC Media – a solli x Doceree Webinar Series
Webinar 2: The Blueprint for Success – Crafting a Winning POC Media Strategy
solli
Point of Care Media is Essential – Not Optional
Engaging Patients, Caregivers, and HCPs at the Moment That Matters Most
Christine Mormile
6 Trends You Can’t Afford to Miss in Pharma Media
Insights straight from C-suite conversations with pharma’s leading brands, agencies,...
Richard Springham
Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
This course, developed in partnership with DeepIntent, explores how precision marketing...
solli Tutor
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
PREMIUM CONTENT ✦ PREMIUM CONTENT ✦
Pharma Media Jargon & Acronyms Explained
This course demystifies the jargon, acronyms, and industry-specific language used in...
solli Tutor
PREMIUM CONTENT ✦ PREMIUM CONTENT ✦
What is Rx Media
This course introduces the essentials of prescription (Rx) media and how it differs from...
solli Tutor
HCP Media Strategies: Key Differences Between EMEA and the U.S.
This course explores how HCP media strategies differ between the U.S. and EMEA. From...
solli Tutor
Lifecycle of a Pharma Media Campaign
This course explores how pharma media campaigns are built, executed, and measured in a...
solli Tutor
WEBINAR 1: Next POC Media – a solli x Doceree Webinar Series
Webinar 1: Next POC Media: A solli x Doceree webinar series
solli
A Digital Experience Where Physicians Expect It 
Making the case for endemic environments in HCP media
Rich Russey
Healthier Health Comms with a Wholesome Data Diet
A recipe for brand health in marketing
Paulo Coelho Mendes
Don’t Buy For Me, Argentina
Why International Media Agencies Bring Added Value
Steve Simmonds
Innovation in 2026 – a solli Roundtable
On Demand
Innovation in 2026 – a solli Roundtable
March 24, 2026 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
solli
solli x Doceree – Do Healthcare Marketers Need a New Operating System?
On Demand
solli x Doceree – Do Healthcare Marketers Need a New Operating System?
March 20, 2026 | Manhattan, NYC
Bringing together leaders from seven of the industry’s leading healthcare agencies to explore the challenges reshaping pharma marketing, from fragmented systems to AI, and what needs to change next.
Clare Springham
CONTENT – solli Summit 2026
On Demand
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
AGENDA – solli summit 2026
On Demand
AGENDA – solli summit 2026
March 25, 2026 Manhattan, NYC
solli Summit 2026 brought together 300 of the brightest minds in pharma media to collaborate, celebrate, and elevate the future of the industry.
Dan Coe
Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
On Demand
Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
Data-Driven Strategies to Engage Professionals & Patients
solli
Preparing for 2026 – a solli Roundtable
On Demand
Preparing for 2026 – a solli Roundtable
October 9, 2025 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
Clare Springham
Navigating U.S. Privacy Laws in 2025 for Pharma Media
Throtle's Jonathon McLeod dives into the intricacies of the US Privacy Laws today & tomorrow
Jonathan McLeod
The Power of Three
Achieving Healthcare Communication Alchemy in 2025
Richard Rowe
Meta’s Policy Shift: What It Means for Health & Charity Advertising
New restrictions are changing how tracking works - here’s how to adapt and optimize...
Helena Taylor
What is a Media Ecosystem and why should I care?
Effectively Interrogating the Pharmaceutical Marketer’s Media Ecosystem
Scott Grenz
PurePlay AI, PurpleLab Debut Measurement Tool to Catch HCPs, Patients Mid-Funnel
Embedded Pulse aims to capture the “Goldilocks signal” of HCP visit metrics.
solli
Doceree Launches Unified Measurement Loop for HCP Campaign Channels
Brands can use the tool to track campaign outcomes across nine channels.
solli
Flora Health’s Leah Pytlak Puts Together the Pieces
Equal parts strategist, entrepreneur and data geek, Pytlak has built a career on...
Larry Dobrow
OptimizeRx Introduces Tool to Embed Brand Savings Offers into Prescribing Workflow
CopayCue is aimed at improving medication access and adherence rates.
solli
Klick Health Acquires Comms Consultancy Oxford PharmaGenesis
This marks Klick’s third acquisition since the start of 2025.
solli
CMI Media Group Unveils Dedicated Tech Division Ad Astra
The WPP-owned agency is shooting for the stars with the newest addition to its business.
solli
Is AI Crawling Your Pharma Website?
How to Check and Why It Matters
Aimee Talbot
Taking Down the Wall in Retail Media
Retail Media Moves Towards Data Self-Service
Jacob Harrison
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