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Media Mastery: Essential deep-dives into critical areas for pharma media professionals

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WEBINAR #2: Beyond the Script Webinar Series
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WEBINAR #2: Beyond the Script Webinar Series
Rethinking the Measurement Lag: Feasible Alternatives to Claims Data
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WEBINAR #1: Beyond the Script Webinar Series
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WEBINAR #1: Beyond the Script Webinar Series
What Physicians Know, What They’re Looking For, and How This Affects Brand Success
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WEBINAR 6: Next POC Media – a solli x Doceree Webinar Series
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WEBINAR 6: Next POC Media – a solli x Doceree Webinar Series
Tomorrow’s Vision Today: Point-of-Care Media Trends for 2026 and Beyond
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Re-imagining Medical Affairs x Programmatic Media: From Parallel Tracks to a Shared, Trusted Journey
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Re-imagining Medical Affairs x Programmatic Media: From Parallel Tracks to a Shared, Trusted Journey
Part 2 - Insights from the solli × Doceree Global Programmatic Roundtable, Zurich
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TRAINING
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Think Global, Act Local: Mastering Pharma Media Strategy Across Markets
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Think Global, Act Local: Mastering Pharma Media Strategy Across Markets
This course, developed in partnership with CMI Media Group, explores how global pharma...
solli Tutor
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Using AI-Powered Real-Time Physician Feedback to Optimize Brand Impact
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Using AI-Powered Real-Time Physician Feedback to Optimize Brand Impact
This course, developed in partnership with Sermo, explores how AI-powered, real-time...
solli Tutor
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Point of Care Advertising in the EHR Workflow
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Point of Care Advertising in the EHR Workflow
This course, developed in partnership with OptimizeRx, explores how pharmaceutical...
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Operationalizing Campaign Measurement Beyond Vanity Metrics
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Operationalizing Campaign Measurement Beyond Vanity Metrics
This course, developed in partnership with PurpleLab, helps healthcare marketers...
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Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
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Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
This course, developed in partnership with DeepIntent, explores how precision marketing...
solli Tutor
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The Evolution of Search and Emergence of GEO
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The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
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Re-imagining Medical Affairs x Programmatic Media: From Parallel Tracks to a Shared, Trusted Journey
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Re-imagining Medical Affairs x Programmatic Media: From Parallel Tracks to a Shared, Trusted Journey
PART 1 - Insights from the solli × Doceree Global Programmatic Roundtable, Zurich
solli
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AAA in Pharma Media: The Real Scores That Matter
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AAA in Pharma Media: The Real Scores That Matter
Access, affordability, and adherence must become the ultimate measures of impact.
Richard Springham
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What’s not impossible in Pharma Media?
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What’s not impossible in Pharma Media?
Inspired by an exclusive interview with Mick Ebeling
Richard Springham
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From Reactive to Proactive HCP Engagement
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From Reactive to Proactive HCP Engagement
How AI-Enabled Engagements Can Change the Fundamentals of Pharma Media
Kamya Elawadhi
EVENTS
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The Effective Use of AI in Pharma Media
On Demand
EVENTS
The Effective Use of AI in Pharma Media
July 29, 2026 | Manhattan, NYC
Watch industry leaders discuss the realities of operationalizing AI within pharma media organizations, from getting internal teams on board to drawing out meaningful audience insights, all while maintaining trust and complying with privacy concerns.
Richard Springham
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Innovation in 2026 – a solli Roundtable
On Demand
EVENTS
Innovation in 2026 – a solli Roundtable
March 24, 2026 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
solli
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solli x Doceree – Do Healthcare Marketers Need a New Operating System?
On Demand
EVENTS
solli x Doceree – Do Healthcare Marketers Need a New Operating System?
March 20, 2026 | Manhattan, NYC
Bringing together leaders from seven of the industry’s leading healthcare agencies to explore the challenges reshaping pharma marketing, from fragmented systems to AI, and what needs to change next.
Clare Springham
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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AGENDA – solli summit 2026
On Demand
EVENTS
AGENDA – solli summit 2026
March 25, 2026 Manhattan, NYC
solli Summit 2026 brought together 300 of the brightest minds in pharma media to collaborate, celebrate, and elevate the future of the industry.
Dan Coe
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Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
On Demand
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Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
Data-Driven Strategies to Engage Professionals & Patients
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US Pharma Media at the Crossroads
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US Pharma Media at the Crossroads
Taking Stock of 2025 While Sitting in the Waiting Room for 2026
Scott Grenz
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The Prompt Report: What Pharma Media Needs to Know
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The Prompt Report: What Pharma Media Needs to Know
From Research to Reality: Harnessing the Science of Prompting in Pharma Media
Richard Springham
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Obesity Treatment Challenges and Opportunities: A Data-Driven Approach for Pharma
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Obesity Treatment Challenges and Opportunities: A Data-Driven Approach for Pharma
M3 MI’s therapeutic area report, Marketing & Media Intelligence for the Obesity Market
Daniel Lynch
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EHR and Health System Integration
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EHR and Health System Integration
An inside look at how EHR and health system integration are transforming healthcare...
Joey Cohen
NEWS
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Real Chemistry Tunes Up AI-Powered Omnichannel Orchestration With MaestroHCP Launch
NEWS
Real Chemistry Tunes Up AI-Powered Omnichannel Orchestration With MaestroHCP Launch
The platform is meant to support HCP-level journey design, closed-loop measurement and...
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Inizio Evoke Names New Media Leader
NEWS
Inizio Evoke Names New Media Leader
Jake Vander Linden joins the agency after stops at Real Chemistry, Moon Rabbit and more.
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HCPs Want Pharmas to Do More to Combat Health Misinformation: Report
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HCPs Want Pharmas to Do More to Combat Health Misinformation: Report
Nearly 80% said they’d reduce prescriptions of a company’s meds if they’ve failed...
solli
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Doceree Honors Inaugural ‘AI Health 25’ List
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Doceree Honors Inaugural ‘AI Health 25’ List
The first annual set of honorees was honored at a dinner this week.
solli
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epocrates Adds ScriptSave’s Real-Time Drug Price Info Into Point-of-Care Platform
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epocrates Adds ScriptSave’s Real-Time Drug Price Info Into Point-of-Care Platform
The team-up aims create more transparency for HCPs around their patients’ access to...
solli
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CineHealth Names Winners of Health-Focused Film Festival
NEWS
CineHealth Names Winners of Health-Focused Film Festival
CineHealth Names Winners of Health-Focused Film Festival
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WEBINAR 5: Next POC Media – a solli x Doceree Webinar Series
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WEBINAR 5: Next POC Media – a solli x Doceree Webinar Series
Webinar 5: Insights to Impact: Mastering Data-Driven Decision Making in Point-of-Care...
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The ROI Multiplier Hiding in Your Marketing Budget
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The ROI Multiplier Hiding in Your Marketing Budget
The one investment pharmaceutical marketers can make that will deliver multiples on ROI
Scott Grenz
Most Popular Content
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The Evolution of Search and Emergence of GEO
TRAINING
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
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‘They’re Trusting Us With a Lot More’: Inside the Rise of the Pharma Media Agency
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‘They’re Trusting Us With a Lot More’: Inside the Rise of the Pharma Media Agency
Media agencies are staring down personnel, tech and cost challenges. Yet their seat at...
Larry Dobrow
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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Can Pharma Media Build a Common Measurement Language?
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Can Pharma Media Build a Common Measurement Language?
Pharma media agency and tech leaders weigh in.
Andrea Park