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Inside the Boardroom: Exploring key conversations shaping the pharma media industry

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Navigating U.S. Privacy Laws in 2025 for Pharma Media
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Navigating U.S. Privacy Laws in 2025 for Pharma Media
Throtle's Jonathon McLeod dives into the intricacies of the US Privacy Laws today & tomorrow
Jonathan McLeod
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The Power of Three
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The Power of Three
Achieving Healthcare Communication Alchemy in 2025
Richard Rowe
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What is a Media Ecosystem and why should I care?
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What is a Media Ecosystem and why should I care?
Effectively Interrogating the Pharmaceutical Marketer’s Media Ecosystem
Scott Grenz
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6 Take-Outs from Nielsen’s recent 2025/26 Upfronts report
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6 Take-Outs from Nielsen’s recent 2025/26 Upfronts report
The pharma industry, traditionally reliant on measured, demographic-driven advertising...
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TRAINING
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Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
TRAINING
Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
This course, developed in partnership with DeepIntent, explores how precision marketing...
solli Tutor
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The Evolution of Search and Emergence of GEO
TRAINING
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
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PREMIUM CONTENT ✦ PREMIUM CONTENT ✦
Pharma Media Jargon & Acronyms Explained
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Pharma Media Jargon & Acronyms Explained
This course demystifies the jargon, acronyms, and industry-specific language used in...
solli Tutor
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PREMIUM CONTENT ✦ PREMIUM CONTENT ✦
What is Rx Media
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What is Rx Media
This course introduces the essentials of prescription (Rx) media and how it differs from...
solli Tutor
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HCP Media Strategies: Key Differences Between EMEA and the U.S.
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HCP Media Strategies: Key Differences Between EMEA and the U.S.
This course explores how HCP media strategies differ between the U.S. and EMEA. From...
solli Tutor
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Lifecycle of a Pharma Media Campaign
TRAINING
Lifecycle of a Pharma Media Campaign
This course explores how pharma media campaigns are built, executed, and measured in a...
solli Tutor
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Here, There and Everywhere: The Continuing Proliferation of Points of Care
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Here, There and Everywhere: The Continuing Proliferation of Points of Care
Larry Dobrow dives into the past, present and future of POC media
Larry Dobrow
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Misinformation and Marginalization
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Misinformation and Marginalization
What does Meta’s DEI Rollback mean for Pharma Media?
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The Emotional Intelligence Era in Pharma Media
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The Emotional Intelligence Era in Pharma Media
In the evolution of pharma media the first chapters would narrate the story of formats, placements, and visibility. Ads in medical journals, prime-time TV...
Richard Springham
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Healthcare Privacy and Compliance Trends in US Digital and Programmatic Marketing for 2025
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Healthcare Privacy and Compliance Trends in US Digital and Programmatic Marketing for 2025
Where are we today, and where will we go throughout 2025?
Jonathan McLeod
EVENTS
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Innovation in 2026 – a solli Roundtable
On Demand
EVENTS
Innovation in 2026 – a solli Roundtable
March 24, 2026 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
solli
WATCH NOW
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solli x Doceree – Do Healthcare Marketers Need a New Operating System?
On Demand
EVENTS
solli x Doceree – Do Healthcare Marketers Need a New Operating System?
March 20, 2026 | Manhattan, NYC
Bringing together leaders from seven of the industry’s leading healthcare agencies to explore the challenges reshaping pharma marketing, from fragmented systems to AI, and what needs to change next.
Clare Springham
WATCH NOW
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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AGENDA – solli summit 2026
On Demand
EVENTS
AGENDA – solli summit 2026
March 25, 2026 Manhattan, NYC
solli Summit 2026 brought together 300 of the brightest minds in pharma media to collaborate, celebrate, and elevate the future of the industry.
Dan Coe
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Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
On Demand
EVENTS
Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
Data-Driven Strategies to Engage Professionals & Patients
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Preparing for 2026 – a solli Roundtable
On Demand
EVENTS
Preparing for 2026 – a solli Roundtable
October 9, 2025 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
Clare Springham
WATCH NOW
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The Precarious Balance of Flexibility and Planning in Pharma Media
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The Precarious Balance of Flexibility and Planning in Pharma Media
An exploration of how to navigate a dynamic media world in pharma
Richard Springham
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Global Wins, Local Woes
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Global Wins, Local Woes
The Hidden Cost of Global Media Agency Wins: Why Local Teams Often Pay the Price
Richard Springham
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The Field of Dreams: How to Maximise Your Content Investments
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The Field of Dreams: How to Maximise Your Content Investments
Build it and they will come? Not quite...
Richard Rowe
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Finding the Human Element Amid the Algorithms
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Finding the Human Element Amid the Algorithms
The programmatic buying and selling of health media is, ultimately, steered by the humans...
Larry Dobrow
NEWS
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OptimizeRx Introduces Tool to Embed Brand Savings Offers into Prescribing Workflow
NEWS
OptimizeRx Introduces Tool to Embed Brand Savings Offers into Prescribing Workflow
CopayCue is aimed at improving medication access and adherence rates.
solli
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Klick Health Acquires Comms Consultancy Oxford PharmaGenesis
NEWS
Klick Health Acquires Comms Consultancy Oxford PharmaGenesis
This marks Klick’s third acquisition since the start of 2025.
solli
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CMI Media Group Unveils Dedicated Tech Division Ad Astra
NEWS
CMI Media Group Unveils Dedicated Tech Division Ad Astra
The WPP-owned agency is shooting for the stars with the newest addition to its business.
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Pharma Media in Cannes 2026
NEWS
Pharma Media in Cannes 2026
Reflections from the leaders shaping the future of healthcare marketing.
solli
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Less-Trusted Channels Have Growing Influence on Patients’ Health Opinions: Report
NEWS
Less-Trusted Channels Have Growing Influence on Patients’ Health Opinions: Report
Many consumers regularly get their news from influencers and other emerging media...
solli
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Real Chemistry Consolidates Media Team After Acquisitions
NEWS
Real Chemistry Consolidates Media Team After Acquisitions
The agency picked up Spring & Bond and Greater Than One last year.
solli
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Pharma Media Needs Its Own Brat Summer: Here’s Why and How
THOUGHT LEADERSHIP
Pharma Media Needs Its Own Brat Summer: Here’s Why and How
Embracing authenticity, speed, and cultural relevance in modern pharma media
Richard Springham
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RFP or Targeted Negotiation?
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RFP or Targeted Negotiation?
What is the difference, and why is it important to clarify?
Richard Springham
Most Popular Content
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Pharma Media in Cannes 2026
NEWS
Pharma Media in Cannes 2026
Reflections from the leaders shaping the future of healthcare marketing.
solli
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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The Evolution of Search and Emergence of GEO
TRAINING
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
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‘Here For It All’: Victoria Takala Solves for Strategy, Mentorship and Change
NEWS
‘Here For It All’: Victoria Takala Solves for Strategy, Mentorship and Change
A fortuitous encounter paved the way for Takala’s arrival in pharma media. Now, as one...
Larry Dobrow