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Latest News from Around the Pharma Media World

Health Monitor Network acquires D+R Lathian
Expanding its digital HCP engagement and omnichannel offering
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HealthVerity acquires Symphony Health
Deal targets cleaner targeting and measurement
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OpenAI Launches ‘ChatGPT for Clinicians’ to Support Clinical Workflows
AI moves closer to the point of care
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Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots
She didn't know media agencies were a thing – until she joined one and promptly became...
Larry Dobrow
Content Release: solli Summit 2026
Dive into key takeouts from this industry-shaping event
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POCMA Releases HCP Insights eBook on Modern Engagement
Clinician insights on improving pharma engagement at the point of care
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Whole-person health index signals new data layer for pharma media and engagement
New whole-person health index introduces measurable lifestyle data, with implications for targeting and engagement in pharma media.
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Health Monitor Highlights Shift Toward Utility in 2026 HCP Communications
Health Monitor’s latest whitepaper explores how relevance, trust, and utility are...
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PARTNER INTERVIEW: CheckedUp
Building trust in point-of-care media through measurement and accreditation
Sponsored by CheckedUp
The Push for ‘True Partnership’ Between Media Agencies and Pharma Clients
The agency-pharma relationship is a two-way street.
Andrea Park
General AI Is Built to Be Right About Everything. Daily Command’s Semmelweis Is Built to Be Right...
Every platform in healthcare marketing now claims AI. The question that decides outcomes...
Sponsored by Doceree
Butler/Till Unlocks Double-Digit Script Lift
PulsePoint’s Approach to Rare Disease Omnichannel Marketing Efficiency
Sponsored by PulsePoint
Adam Marks – solli sessions Season 4
Join Adam Marks Senior Manager, Omnichannel Operations & Customer Experience, Regeneron...
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The Real Cost of Asking for ‘More with Less’ 
The push for efficiency is reshaping margins, talent and the client-agency bargain.  
Richard Springham
epocrates’ Megan Hernandez Sticks the Landing
With discipline and skills honed in the world of competitive cheer, Hernandez came to...
Larry Dobrow
Mediaspace Health launches to deliver integrated media strategies for healthcare marketers
New division aims to deliver integrated, data-driven media strategies for pharma and...
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Ipsos highlights “longevity shift” redefining physician engagement and healthcare communication
Ipsos explores how longevity medicine is reshaping physician engagement and its...
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Google Expands Focus on Unified Campaign Management with Display & Video 360
Display & Video 360 (DV360) is being positioned as an end-to-end platform
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IQVIA Launches Agentic AI Platform for Life Sciences
IQVIA has announced the launch of IQVIA.ai, a unified agentic AI platform developed in...
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Fullspan Health launches unified platform powered by Healthline Media and Healthgrades
New ecosystem integrates media, content and patient services to connect patient journeys end-to-end
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