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ALL THE LATEST NEWS FROM THE US PHARMACEUTICAL MEDIA INDUSTRY

The Check Up with Google Health 2024 – Unveiling the Future
“The Check Up with Google Health 2024” session recently provided a detailed look at Google’s healthcare initiatives. Below, we summarize the...
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Apple Vision Pro Ushers in New Era for Health App Development
Apple’s recent unveiling of the Vision Pro and its operating system, visionOS, marks a significant milestone in the intersection of technology and...
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Klick Health Unveils AI-Driven Social Media Tool for Pharma
Klick Health has released the Klick Comment Moderator+AI (KCM+AI), which introduces artificial intelligence capabilities to its existing social media comment...
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AHA Report on AI in Cardiology
In a ground-breaking scientific statement from the American Heart Association, the power...
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Think Global, Act Local: Mastering Pharma Media Strategy Across Markets
This course, developed in partnership with CMI Media Group, explores how global pharma...
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Using AI-Powered Real-Time Physician Feedback to Optimize Brand Impact
This course, developed in partnership with Sermo, explores how AI-powered, real-time...
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Point of Care Advertising in the EHR Workflow
This course, developed in partnership with OptimizeRx, explores how pharmaceutical...
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Operationalizing Campaign Measurement Beyond Vanity Metrics
This course, developed in partnership with PurpleLab, helps healthcare marketers...
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Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
This course, developed in partnership with DeepIntent, explores how precision marketing...
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The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
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McKinsey report: Generative AI in Pharma
The report by McKinsey, titled ‘Generative AI in the Pharmaceutical Industry:...
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