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Latest News from Around the Pharma Media World
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HealthLink Dimensions Taps Diaceutics Data to Sharpen HCP Outreach
NEWS
HealthLink Dimensions Taps Diaceutics Data to Sharpen HCP Outreach
The link-up follows a report from Diaceutics on expanding HCP targeting strategies beyond...
solli
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PurePlay AI, PurpleLab Debut Measurement Tool to Catch HCPs, Patients Mid-Funnel
NEWS
PurePlay AI, PurpleLab Debut Measurement Tool to Catch HCPs, Patients Mid-Funnel
Embedded Pulse aims to capture the “Goldilocks signal” of HCP visit metrics.
solli
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Doceree Launches Unified Measurement Loop for HCP Campaign Channels
NEWS
Doceree Launches Unified Measurement Loop for HCP Campaign Channels
Brands can use the tool to track campaign outcomes across nine channels.
solli
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Flora Health’s Leah Pytlak Puts Together the Pieces
NEWS
Flora Health’s Leah Pytlak Puts Together the Pieces
Equal parts strategist, entrepreneur and data geek, Pytlak has built a career on...
Larry Dobrow
Latest News from Around the Pharma Media World
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HealthLink Dimensions Taps Diaceutics Data to Sharpen HCP Outreach
NEWS
HealthLink Dimensions Taps Diaceutics Data to Sharpen HCP Outreach
The link-up follows a report from Diaceutics on expanding HCP targeting strategies beyond...
solli
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PurePlay AI, PurpleLab Debut Measurement Tool to Catch HCPs, Patients Mid-Funnel
NEWS
PurePlay AI, PurpleLab Debut Measurement Tool to Catch HCPs, Patients Mid-Funnel
Embedded Pulse aims to capture the “Goldilocks signal” of HCP visit metrics.
solli
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Doceree Launches Unified Measurement Loop for HCP Campaign Channels
NEWS
Doceree Launches Unified Measurement Loop for HCP Campaign Channels
Brands can use the tool to track campaign outcomes across nine channels.
solli
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Flora Health’s Leah Pytlak Puts Together the Pieces
NEWS
Flora Health’s Leah Pytlak Puts Together the Pieces
Equal parts strategist, entrepreneur and data geek, Pytlak has built a career on...
Larry Dobrow
Latest News from Around the Pharma Media World
Save to My.SolliSave to My.Solli
HealthLink Dimensions Taps Diaceutics Data to Sharpen HCP Outreach
NEWS
HealthLink Dimensions Taps Diaceutics Data to Sharpen HCP Outreach
The link-up follows a report from Diaceutics on expanding HCP targeting strategies beyond...
solli
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PurePlay AI, PurpleLab Debut Measurement Tool to Catch HCPs, Patients Mid-Funnel
NEWS
PurePlay AI, PurpleLab Debut Measurement Tool to Catch HCPs, Patients Mid-Funnel
Embedded Pulse aims to capture the “Goldilocks signal” of HCP visit metrics.
solli
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Doceree Launches Unified Measurement Loop for HCP Campaign Channels
NEWS
Doceree Launches Unified Measurement Loop for HCP Campaign Channels
Brands can use the tool to track campaign outcomes across nine channels.
solli
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Flora Health’s Leah Pytlak Puts Together the Pieces
NEWS
Flora Health’s Leah Pytlak Puts Together the Pieces
Equal parts strategist, entrepreneur and data geek, Pytlak has built a career on...
Larry Dobrow
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Deep Dives & Thought Leadership in Pharma Media
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What Does a Pharma Media Agency Look Like in an Agentic AI World?
THOUGHT LEADERSHIP
What Does a Pharma Media Agency Look Like in an Agentic AI World?
Don’t worry: There’s still plenty of room for humans in the loop.
Andrea Park
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What Claude Science Means for Pharma Media 
THOUGHT LEADERSHIP
What Claude Science Means for Pharma Media 
When AI moves from chatbot to industry workbench, the moats shift. 
Richard Springham
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Health and Pharma Brands Go for Consumer Engagement Goal With World Cup Campaigns
THOUGHT LEADERSHIP
Health and Pharma Brands Go for Consumer Engagement Goal With World Cup Campaigns
Pharma spots have so far made up nearly 5% of all World Cup ad airings.
Andrea Park
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PARTNER INTERVIEW: epocrates
THOUGHT LEADERSHIP
PARTNER INTERVIEW: epocrates
Beyond the AI Hype: Building Clinical Tools Physicians Can Actually Trust
Sponsored by epocrates
Deep Dives & Thought Leadership in Pharma Media
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What Does a Pharma Media Agency Look Like in an Agentic AI World?
THOUGHT LEADERSHIP
What Does a Pharma Media Agency Look Like in an Agentic AI World?
Don’t worry: There’s still plenty of room for humans in the loop.
Andrea Park
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What Claude Science Means for Pharma Media 
THOUGHT LEADERSHIP
What Claude Science Means for Pharma Media 
When AI moves from chatbot to industry workbench, the moats shift. 
Richard Springham
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The Case for In-Person Connections in Pharma Media
THOUGHT LEADERSHIP
The Case for In-Person Connections in Pharma Media
In-person connections in an AI-shaped world, from HCP engagement to patient trust, loneliness and digital fatigue.
Richard Springham
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Cabana Confidential: Pharma Finds Its Voice at POSSIBLE 2026
THOUGHT LEADERSHIP
Cabana Confidential: Pharma Finds Its Voice at POSSIBLE 2026
Healthcare marketing’s real conversations at POSSIBLE 2026.
Jason Lotkowictz
Deep Dives & Thought Leadership in Pharma Media
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What Does a Pharma Media Agency Look Like in an Agentic AI World?
THOUGHT LEADERSHIP
What Does a Pharma Media Agency Look Like in an Agentic AI World?
Don’t worry: There’s still plenty of room for humans in the loop.
Andrea Park
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What Claude Science Means for Pharma Media 
THOUGHT LEADERSHIP
What Claude Science Means for Pharma Media 
When AI moves from chatbot to industry workbench, the moats shift. 
Richard Springham
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Health and Pharma Brands Go for Consumer Engagement Goal With World Cup Campaigns
THOUGHT LEADERSHIP
Health and Pharma Brands Go for Consumer Engagement Goal With World Cup Campaigns
Pharma spots have so far made up nearly 5% of all World Cup ad airings.
Andrea Park
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The Case for In-Person Connections in Pharma Media
THOUGHT LEADERSHIP
The Case for In-Person Connections in Pharma Media
In-person connections in an AI-shaped world, from HCP engagement to patient trust, loneliness and digital fatigue.
Richard Springham
Deep Dives & Thought Leadership in Pharma Media
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What Does a Pharma Media Agency Look Like in an Agentic AI World?
THOUGHT LEADERSHIP
What Does a Pharma Media Agency Look Like in an Agentic AI World?
Don’t worry: There’s still plenty of room for humans in the loop.
Andrea Park
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What Claude Science Means for Pharma Media 
THOUGHT LEADERSHIP
What Claude Science Means for Pharma Media 
When AI moves from chatbot to industry workbench, the moats shift. 
Richard Springham
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The Case for In-Person Connections in Pharma Media
THOUGHT LEADERSHIP
The Case for In-Person Connections in Pharma Media
In-person connections in an AI-shaped world, from HCP engagement to patient trust, loneliness and digital fatigue.
Richard Springham
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Do Healthcare Marketers Need a New Operating System?
THOUGHT LEADERSHIP
Do Healthcare Marketers Need a New Operating System?
Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...
solli
Deep Dives & Thought Leadership in Pharma Media
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The Case for In-Person Connections in Pharma Media
THOUGHT LEADERSHIP
The Case for In-Person Connections in Pharma Media
In-person connections in an AI-shaped world, from HCP engagement to patient trust, loneliness and digital fatigue.
Richard Springham
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Do Healthcare Marketers Need a New Operating System?
THOUGHT LEADERSHIP
Do Healthcare Marketers Need a New Operating System?
Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...
solli
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When Health Starts in a Chat Window
THOUGHT LEADERSHIP
When Health Starts in a Chat Window
What 617,000 Copilot health conversations tell us about the next shift in pharma media
Richard Springham
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The Hot Flash: Why and How Brands Should Join the Menopause Movement
THOUGHT LEADERSHIP
The Hot Flash: Why and How Brands Should Join the Menopause Movement
Menopause is no longer a taboo - it’s a movement.
Carly Kuper
Deep Dives & Thought Leadership in Pharma Media
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Michele Sirkin – solli sessions Season 3
THOUGHT LEADERSHIP
Michele Sirkin – solli sessions Season 3
Michele Sirkin, Head of HCP Communications Design at Initiative, on human-centered media,...
solli
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Dr. David C. Rhew – solli sessions Season 3
THOUGHT LEADERSHIP
Dr. David C. Rhew – solli sessions Season 3
Dr. David C. Rhew, Global Chief Medical Officer at Microsoft, on how AI can augment...
solli
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Matt Holland – solli sessions Season 3
THOUGHT LEADERSHIP
Matt Holland – solli sessions Season 3
Chief Operating Officer, Healio
solli
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Glenniss Richards – solli sessions Season 3
THOUGHT LEADERSHIP
Glenniss Richards – solli sessions Season 3
Senior Director of Media Activation at Bayer U.S. Pharma
solli
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PARTNER INTERVIEW: epocrates
THOUGHT LEADERSHIP
PARTNER INTERVIEW: epocrates
Beyond the AI Hype: Building Clinical Tools Physicians Can Actually Trust
Sponsored by epocrates
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Healthcare’s Data Challenge Is Connectivity, Not Access
THOUGHT LEADERSHIP
Healthcare’s Data Challenge Is Connectivity, Not Access
As data environments multiply and privacy requirements tighten, a unified identity...
Sponsored by PurpleLab
MedAll
CMI Media Group
HealthLink Dimensions
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