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ALL THE LATEST NEWS FROM THE US PHARMACEUTICAL MEDIA INDUSTRY

PulsePoint Enhances Social Capabilities for HCP Omnichannel Engagement
PulsePoint recently announced a significant update to its HCP Omnichannel Suite, introducing enhanced social media capabilities. This development marks a...
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Pulsepoint’s “Enhancing HCP Marketing Intelligence”
Solli takes a quick look at Pulsepoint’s "Enhancing HCP Marketing Intelligence" report
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An introduction to the American Privacy Rights Act (APRA)
Disclaimer: Solli provides this summary as an informational service only. We are not interpreting regulatory intentions nor providing guidance or advice. We...
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CMI Media Group launches three new offerings
CMI Media Group announced the launch of its new Social and content enterprise,...
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Operationalizing Campaign Measurement Beyond Vanity Metrics
This course, developed in partnership with PurpleLab, helps healthcare marketers...
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Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
This course, developed in partnership with DeepIntent, explores how precision marketing...
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The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
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PREMIUM CONTENT ✦ PREMIUM CONTENT ✦
Pharma Media Jargon & Acronyms Explained
This course demystifies the jargon, acronyms, and industry-specific language used in...
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PREMIUM CONTENT ✦ PREMIUM CONTENT ✦
What is Rx Media
This course introduces the essentials of prescription (Rx) media and how it differs from...
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HCP Media Strategies: Key Differences Between EMEA and the U.S.
This course explores how HCP media strategies differ between the U.S. and EMEA. From...
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WHO Introduces ‘S.A.R.A.H.’, An AI-Driven Approach to Health Education
solli introduces this tool & briefly explores its implications
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MAGNA releases March 2024 US Advertising Forecast
MAGNA’s March 2024 US Advertising Forecast presents an optimistic outlook for the US advertising market, projecting a robust growth of +9% this year,...
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Stanford Medicine Innovates with AI to Enhance Patient Communications
A recent initiative at Stanford Medicine has demonstrated the power of artificial...
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The Check Up with Google Health 2024 – Unveiling the Future
“The Check Up with Google Health 2024” session recently provided a detailed look at Google’s healthcare initiatives. Below, we summarize the...
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Innovation in 2026 – a solli Roundtable
On Demand
Innovation in 2026 – a solli Roundtable
March 24, 2026 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
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solli x Doceree – Do Healthcare Marketers Need a New Operating System?
On Demand
solli x Doceree – Do Healthcare Marketers Need a New Operating System?
March 20, 2026 | Manhattan, NYC
Bringing together leaders from seven of the industry’s leading healthcare agencies to explore the challenges reshaping pharma marketing, from fragmented systems to AI, and what needs to change next.
Clare Springham
CONTENT – solli Summit 2026
On Demand
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
AGENDA – solli summit 2026
On Demand
AGENDA – solli summit 2026
March 25, 2026 Manhattan, NYC
solli Summit 2026 brought together 300 of the brightest minds in pharma media to collaborate, celebrate, and elevate the future of the industry.
Dan Coe
Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
On Demand
Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
Data-Driven Strategies to Engage Professionals & Patients
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Preparing for 2026 – a solli Roundtable
On Demand
Preparing for 2026 – a solli Roundtable
October 9, 2025 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
Clare Springham
Apple Vision Pro Ushers in New Era for Health App Development
Apple’s recent unveiling of the Vision Pro and its operating system, visionOS, marks a significant milestone in the intersection of technology and...
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Klick Health Unveils AI-Driven Social Media Tool for Pharma
Klick Health has released the Klick Comment Moderator+AI (KCM+AI), which introduces artificial intelligence capabilities to its existing social media comment...
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AHA Report on AI in Cardiology
In a ground-breaking scientific statement from the American Heart Association, the power...
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McKinsey report: Generative AI in Pharma
The report by McKinsey, titled ‘Generative AI in the Pharmaceutical Industry:...
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The Push for ‘True Partnership’ Between Media Agencies and Pharma Clients
The agency-pharma relationship is a two-way street.
Andrea Park
General AI Is Built to Be Right About Everything. Daily Command’s Semmelweis Is Built to Be Right...
Every platform in healthcare marketing now claims AI. The question that decides outcomes...
Sponsored by Doceree
Butler/Till Unlocks Double-Digit Script Lift
PulsePoint’s Approach to Rare Disease Omnichannel Marketing Efficiency
Sponsored by PulsePoint
Adam Marks – solli sessions Season 4
Join Adam Marks Senior Manager, Omnichannel Operations & Customer Experience, Regeneron...
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The Real Cost of Asking for ‘More with Less’ 
The push for efficiency is reshaping margins, talent and the client-agency bargain.  
Richard Springham
PARTNER INTERVIEW: Doceree
From conversation to creation: How co-creation is shaping the future of healthcare AI
Sponsored by Doceree
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