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Deep Dives & Thought Leadership in Pharma Media

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solli Sessions Live: Conversations from Fierce Pharma Week 2026
THOUGHT LEADERSHIP
solli Sessions Live: Conversations from Fierce Pharma Week 2026
solli goes live from Philadelphia, bringing together pharma and healthcare leaders to...
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How AI Is Rewriting the Rules of Precision Pharma Media
THOUGHT LEADERSHIP
How AI Is Rewriting the Rules of Precision Pharma Media
By Lea Wester, Managing Director, Addressable Health
Sponsored by Addressable Health
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PARTNER INTERVIEW: Healio
THOUGHT LEADERSHIP
PARTNER INTERVIEW: Healio
Why Medical Affairs Matters More Than Ever: Building Trusted Scientific Engagement Across...
Sponsored by Healio
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Harnessing the AI Mandate in Pharma Marketing
THOUGHT LEADERSHIP
Harnessing the AI Mandate in Pharma Marketing
Three considerations that determine whether an AI mandate becomes an advantage or a distraction.
Benjamin Versh
TRAINING
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Think Global, Act Local: Mastering Pharma Media Strategy Across Markets
TRAINING
Think Global, Act Local: Mastering Pharma Media Strategy Across Markets
This course, developed in partnership with CMI Media Group, explores how global pharma...
solli Tutor
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Using AI-Powered Real-Time Physician Feedback to Optimize Brand Impact
TRAINING
Using AI-Powered Real-Time Physician Feedback to Optimize Brand Impact
This course, developed in partnership with Sermo, explores how AI-powered, real-time...
solli Tutor
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Point of Care Advertising in the EHR Workflow
TRAINING
Point of Care Advertising in the EHR Workflow
This course, developed in partnership with OptimizeRx, explores how pharmaceutical...
solli Tutor
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Operationalizing Campaign Measurement Beyond Vanity Metrics
TRAINING
Operationalizing Campaign Measurement Beyond Vanity Metrics
This course, developed in partnership with PurpleLab, helps healthcare marketers...
solli Tutor
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Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
TRAINING
Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
This course, developed in partnership with DeepIntent, explores how precision marketing...
solli Tutor
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The Evolution of Search and Emergence of GEO
TRAINING
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
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Lauren Guity – solli Sessions Season 4
THOUGHT LEADERSHIP
Lauren Guity – solli Sessions Season 4
Lauren Guity, Industry Lead, Microsoft, joins solli Sessions season 4
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Butler/Till Delivers 16.7% Cost Efficiency Gains with PulsePoint’s Adaptive Optimization™
THOUGHT LEADERSHIP
Butler/Till Delivers 16.7% Cost Efficiency Gains with PulsePoint’s Adaptive Optimization™
PulsePoint’s Approach to Rare Disease Omnichannel Marketing Efficiency
Sponsored by PulsePoint
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PARTNER INTERVIEW: DeepIntent
THOUGHT LEADERSHIP
PARTNER INTERVIEW: DeepIntent
Agentic AI: The Next Evolution of Healthcare Marketing
Sponsored by DeepIntent
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Beyond Awareness: Why Point of Care is Emerging as Healthcare Marketing’s Most Contextually Relevant Channel
THOUGHT LEADERSHIP
Beyond Awareness: Why Point of Care is Emerging as Healthcare Marketing’s Most Contextually...
Discover why point-of-care marketing is becoming essential for pharma brands, helping...
Sponsored by epocrates
EVENTS
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The Effective Use of AI in Pharma Media
On Demand
EVENTS
The Effective Use of AI in Pharma Media
July 29, 2026
Watch industry leaders discuss the realities of operationalizing AI within pharma media organizations, from getting internal teams on board to drawing out meaningful audience insights, all while maintaining trust and complying with privacy concerns.
Richard Springham
WATCH NOW
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Innovation in 2026 – a solli Roundtable
On Demand
EVENTS
Innovation in 2026 – a solli Roundtable
March 24, 2026 | Manhattan, NYC
Watch how industry leaders are preparing for 2026 and beyond through trust, intelligence, and human-centered innovation.
solli
WATCH NOW
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solli x Doceree – Do Healthcare Marketers Need a New Operating System?
On Demand
EVENTS
solli x Doceree – Do Healthcare Marketers Need a New Operating System?
March 20, 2026 | Manhattan, NYC
Bringing together leaders from seven of the industry’s leading healthcare agencies to explore the challenges reshaping pharma marketing, from fragmented systems to AI, and what needs to change next.
Clare Springham
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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AGENDA – solli summit 2026
On Demand
EVENTS
AGENDA – solli summit 2026
March 25, 2026 Manhattan, NYC
solli Summit 2026 brought together 300 of the brightest minds in pharma media to collaborate, celebrate, and elevate the future of the industry.
Dan Coe
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Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
On Demand
EVENTS
Beyond the Script: a webinar series in partnership with Medscape, PulsePoint & WebMD
Data-Driven Strategies to Engage Professionals & Patients
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Andrew Stark – solli Sessions season 4
THOUGHT LEADERSHIP
Andrew Stark – solli Sessions season 4
Andrew Stark, Chief Commercial Officer, PulsePoint, joins solli Sessions season 4
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The Healthcare Media Planners Workbook
THOUGHT LEADERSHIP
The Healthcare Media Planners Workbook
Introducing A New Framework for Smarter Media Planning
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PARTNER INTERVIEW: Veeva Crossix
THOUGHT LEADERSHIP
PARTNER INTERVIEW: Veeva Crossix
Activating Audiences Across Every Channel: The Future of Omnichannel Healthcare Marketing
Sponsored by Veeva Crossix
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Access Is the Product: How AI Agents Are Changing Pharma Data Infrastructure
THOUGHT LEADERSHIP
Access Is the Product: How AI Agents Are Changing Pharma Data Infrastructure
PurpleLab’s Colin Jacobsen explores how agentic AI is making complex pharma data more...
Colin Jacobsen
NEWS
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Inizio Evoke Names New Media Leader
NEWS
Inizio Evoke Names New Media Leader
Jake Vander Linden joins the agency after stops at Real Chemistry, Moon Rabbit and more.
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HCPs Want Pharmas to Do More to Combat Health Misinformation: Report
NEWS
HCPs Want Pharmas to Do More to Combat Health Misinformation: Report
Nearly 80% said they’d reduce prescriptions of a company’s meds if they’ve failed...
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Doceree Honors Inaugural ‘AI Health 25’ List
NEWS
Doceree Honors Inaugural ‘AI Health 25’ List
The first annual set of honorees was honored at a dinner this week.
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epocrates Adds ScriptSave’s Real-Time Drug Price Info Into Point-of-Care Platform
NEWS
epocrates Adds ScriptSave’s Real-Time Drug Price Info Into Point-of-Care Platform
The team-up aims create more transparency for HCPs around their patients’ access to...
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CineHealth Names Winners of Health-Focused Film Festival
NEWS
CineHealth Names Winners of Health-Focused Film Festival
CineHealth Names Winners of Health-Focused Film Festival
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Fullspan Health Launches Tool to Help Pharma Marketers Measure, Improve AI Search Visibility
NEWS
Fullspan Health Launches Tool to Help Pharma Marketers Measure, Improve AI Search Visibility
AIQ can be used for campaigns running via all Fullspan Health advertising products.
solli
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What the agentic era will demand of healthcare marketing platforms
THOUGHT LEADERSHIP
What the agentic era will demand of healthcare marketing platforms
Nearly every healthcare marketing team is running some version of the same experiment...
Sponsored by DeepIntent
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David Grandison Jr. – solli Sessions Season 4
THOUGHT LEADERSHIP
David Grandison Jr. – solli Sessions Season 4
David Grandison Jr. Instructional Technologist / AI Training Strategist (Former Director...
solli
Most Popular Content
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The Evolution of Search and Emergence of GEO
TRAINING
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
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‘They’re Trusting Us With a Lot More’: Inside the Rise of the Pharma Media Agency
THOUGHT LEADERSHIP
‘They’re Trusting Us With a Lot More’: Inside the Rise of the Pharma Media Agency
Media agencies are staring down personnel, tech and cost challenges. Yet their seat at...
Larry Dobrow
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CONTENT – solli Summit 2026
On Demand
EVENTS
CONTENT – solli Summit 2026
Dive into the post-event report, highlights video and photos from solli Summit 2026, where 300 of the brightest minds in pharma media came together in March 2026.
Clare Springham
EXPLORE NOW
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Can Pharma Media Build a Common Measurement Language?
THOUGHT LEADERSHIP
Can Pharma Media Build a Common Measurement Language?
Pharma media agency and tech leaders weigh in.
Andrea Park