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Future Focused: Emerging AI & Tech within Pharma Media, delivered in plain language

Re-imagining Medical Affairs x Programmatic Media: From Parallel Tracks to a Shared, Trusted Journey
Part 2 - Insights from the solli × Doceree Global Programmatic Roundtable, Zurich
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Re-imagining Medical Affairs x Programmatic Media: From Parallel Tracks to a Shared, Trusted Journey
PART 1 - Insights from the solli × Doceree Global Programmatic Roundtable, Zurich
solli
What’s not impossible in Pharma Media?
Inspired by an exclusive interview with Mick Ebeling
Richard Springham
From Reactive to Proactive HCP Engagement
How AI-Enabled Engagements Can Change the Fundamentals of Pharma Media
Kamya Elawadhi
Think Global, Act Local: Mastering Pharma Media Strategy Across Markets
This course, developed in partnership with CMI Media Group, explores how global pharma...
solli Tutor
Using AI-Powered Real-Time Physician Feedback to Optimize Brand Impact
This course, developed in partnership with Sermo, explores how AI-powered, real-time...
solli Tutor
Point of Care Advertising in the EHR Workflow
This course, developed in partnership with OptimizeRx, explores how pharmaceutical...
solli Tutor
Operationalizing Campaign Measurement Beyond Vanity Metrics
This course, developed in partnership with PurpleLab, helps healthcare marketers...
solli Tutor
Precision Rare Disease Marketing: Identifying Patients Earlier and Driving Outcomes
This course, developed in partnership with DeepIntent, explores how precision marketing...
solli Tutor
The Evolution of Search and Emergence of GEO
This course, developed in Partnership with CMI Media Group, explores how AI is...
solli Tutor
The Prompt Report: What Pharma Media Needs to Know
From Research to Reality: Harnessing the Science of Prompting in Pharma Media
Richard Springham
WEBINAR 5: Next POC Media – a solli x Doceree Webinar Series
Webinar 5: Insights to Impact: Mastering Data-Driven Decision Making in Point-of-Care...
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WEBINAR 4: Next POC Media – a solli x Doceree Webinar Series
Webinar 4: Compliance and Confidence - Navigating the Regulatory Landscape of POC...
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What is Generative Engine Optimisation (GEO) and its role in healthcare marketing?
Search is changing. As generative AI tools become more common, traditional SEO is no longer enough
Tom Vaughton
Don’t Get AI-Washed
5 Questions to Make AI Work For You
solli
The Evolving Role of AI Assistants in Healthcare and Pharma Media
AI assistants are reshaping healthcare by supporting clinical decisions and opening new...
Anthony S. Manson
The Future of Point of Care
Evolving Toward Smarter, Connected Solutions
Joey Cohen
From Print to Prompts in Pharma Media
A journey through what 'media' has meant within pharma, and what the future may hold.
Richard Springham
AI Is Shifting Pharma Media’s Focus to the ‘Point of Answer’: Real Chemistry Report
Patients and HCPs are increasingly turning to AI tools for answers, not just information.
solli
Google Begins Testing Drug Ads in AI Search Tools
The testing is currently confined to the U.S. and to certain ad types.
solli
Seen. Heard. Human: Conversations from Agility 2026
At Agility 2026 in Philadelphia, solli sat down with leaders from CMI Media Group and...
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DeepIntent Digs Into Tunnl’s Opinion Research-Based Audiences
Drawing on opinion research could potentially enable pharma marketers to better...
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Real Chemistry Tunes Up AI-Powered Omnichannel Orchestration With MaestroHCP Launch
The platform is meant to support HCP-level journey design, closed-loop measurement and...
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Inizio Evoke Names New Media Leader
Jake Vander Linden joins the agency after stops at Real Chemistry, Moon Rabbit and more.
solli
Healthier Health Comms with a Wholesome Data Diet
A recipe for brand health in marketing
Paulo Coelho Mendes
Is AI Crawling Your Pharma Website?
How to Check and Why It Matters
Aimee Talbot
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