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Deep Dives & Thought Leadership in Pharma Media

Advertising’s Diversity: Insights from GLAAD’s 2024 Visibility Perceptions in Advertising Report
Exploring ad strategies, inclusion metrics, and audience engagement within LGBTQ-focused...
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Damon Basch – solli sessions Season 1
Damon Basch - A dive into pharma media past, present & future, with an inspiring call to...
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Chris Neuner – solli sessions Season 1
Chris Neuner - Delving into the rapidly evolving landscape of digital transformation and...
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Finding the Human Element Amid the Algorithms
The programmatic buying and selling of health media is, ultimately, steered by the humans...
Larry Dobrow
Jo Halliday – solli sessions Season 1
Jo Halliday - Talking through building & growing a data & AI company within pharma...
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Bill Veltre – solli sessions Season 1
Bill Veltre shares pharma media insights on AI, patient focus, and future of the industry
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The Creator Conundrum
Bridging the Metrics Gap in Creator Marketing: What Pharma Can Learn
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Pfizer’s Measurement Maven
Former actuary Brynne Colella refines a crucial media function
Larry Dobrow
Doximity acquires Pathway Medical for US$63 million
How Doximity’s $63M acquisition signals a shift toward trusted, AI-driven intelligence at the point of care
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Lessons from LinkedIn’s Latest Report
New data shows why real people, cultural cues, and mobile-first formats matter more than...
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6 Key Takeaways from PulsePoint’s HealthNEXT
From AQ to integration: insights from the stage and the side conversations
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TikTok’s AI Suite Raises New Creative Questions for Pharma Media
New AI suite seeks to streamline content production and creative performance for brands -...
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10 Steps to Build Effective Media Strategies in Pharma
A guide through the 10 essential steps for every successful pharmaceutical media campaign
Lloyd Lottner
Linda Ruschau – solli sessions Season 1
A conversation with Linda Ruschau - Diving into authentic leadership, HCP deficits & POC...
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Tom Denford – solli sessions Season 1
Tom Denford - Exploring the past & future of pharma media through AI, strategic...
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The Strategic Role of Publications in Empowering Healthcare Professionals: Amplifying Reach and...
The medical landscape moves faster than healthcare professionals (HCPs) can keep up; they are inundated with new data and research daily. This makes the role...
Sponsored by Medscape Global
6 Steps to Navigate the Complex International Pharma Media Landscape
Balancing compliance, innovation, and strategy for global pharma media success
Lloyd Lottner
Ray Rosti – solli sessions Season 1
Ray Rosti - Covering topics including building unified agency teams, privacy changes in...
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Beyond The Pill: Rethinking Pharma Branding For The Future of Healthcare
A call to elevate brand over product in pharma marketing
Sam Karim
Dr Phil McElnay – solli sessions Season 1
A wide-ranging conversation with Dr Phil McElnay exploring entrepreneurship, navigating...
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