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Media Mastery: Essential deep-dives into critical areas for pharma media professionals

Misinformation and Marginalization
What does Meta’s DEI Rollback mean for Pharma Media?
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The Emotional Intelligence Era in Pharma Media
In the evolution of pharma media the first chapters would narrate the story of formats, placements, and visibility. Ads in medical journals, prime-time TV...
Richard Springham
6 Trends You Can’t Afford to Miss in Pharma Media
Insights straight from C-suite conversations with pharma’s leading brands, agencies,...
Richard Springham
Olivier Chateau – solli sessions Season 2
Get an inside look at how pharma media is being redefined with Olivier Chateau,...
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WEBINAR: Next POC Media – a solli x Doceree Webinar Series
Webinar 1: Next POC Media: A solli x Doceree webinar series
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Thriving in the New Era of AI-Driven Digital Health
Prioritizing Community-Driven Health Engagement
Sponsored by Health Union
Justin Freid – solli sessions Season 2
Get a behind-the-scenes look at how pharma media is evolving with Justin Freid, Chief...
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Who Should Drive the Health Equity Conversation?
How Media and Marketing Can Close the Gaps in the US
Larry Dobrow
Charting Pharma Media’s Path in 2025 with LinkedIn’s B2B Benchmarks
Bold strategies, smart tech, and human skills drive tomorrow’s marketing success.
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The Precarious Balance of Flexibility and Planning in Pharma Media
An exploration of how to navigate a dynamic media world in pharma
Richard Springham
Global Wins, Local Woes
The Hidden Cost of Global Media Agency Wins: Why Local Teams Often Pay the Price
Richard Springham
The Field of Dreams: How to Maximise Your Content Investments
Build it and they will come? Not quite...
Richard Rowe
Finding the Human Element Amid the Algorithms
The programmatic buying and selling of health media is, ultimately, steered by the humans...
Larry Dobrow
10 Steps to Build Effective Media Strategies in Pharma
A guide through the 10 essential steps for every successful pharmaceutical media campaign
Lloyd Lottner
6 Steps to Navigate the Complex International Pharma Media Landscape
Balancing compliance, innovation, and strategy for global pharma media success
Lloyd Lottner
Beyond The Pill: Rethinking Pharma Branding For The Future of Healthcare
A call to elevate brand over product in pharma marketing
Sam Karim
The Power of 360° Health Media Campaigns
Exploring the impact of integrated media strategies across patient and physicians
Rich Russey
5 Ways to Re-think Display Advertising in Pharma Media
Highlights from the recent Lumen, Brand Metrics, and Havas whitepaper on the role of...
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Pharma Media Needs Its Own Brat Summer: Here’s Why and How
Embracing authenticity, speed, and cultural relevance in modern pharma media
Richard Springham
Unlocking Hispanic American CTV Insights
LG Ad Solutions, a global leader in connected TV and cross-screen advertising, recently published a report titled ‘Inclusive Screen Part 2: Hispanic...
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