Solli Logo

Inside the Boardroom: Exploring key conversations shaping the pharma media industry

WEBINAR 1: Next POC Media – a solli x Doceree Webinar Series
Webinar 1: Next POC Media: A solli x Doceree webinar series
solli
Who Should Drive the Health Equity Conversation?
How Media and Marketing Can Close the Gaps in the US
Larry Dobrow
Implicit vs Explicit Search: Reviewing The History & Strategic Best Practices
As AI reshapes search, implicit contextual search is emerging as a powerful yet overlooked tool for marketers.
Chris Matuszewski
The Disparity Disconnect: What Pharma Media Can Learn from IHI’s Framework
How a new approach to evaluating health disparities could reshape the way pharma...
Richard Springham
Beyond Healthcare Consumers: Pharma DTC TV and the Halo Effect to HCPs
Pharma brands spend billions on TV advertising to reach patients - but how much of that...
Daniel Lynch
WEBINAR #3: Beyond the Script Webinar Series
Uniting HCP and DTC Engagement: How Better Alignment Drives Better Outcomes
solli
Glenniss Richards – solli sessions Season 3
Senior Director of Media Activation at Bayer U.S. Pharma
solli
WEBINAR #2: Beyond the Script Webinar Series
Rethinking the Measurement Lag: Feasible Alternatives to Claims Data
solli
A Digital Experience Where Physicians Expect It 
Making the case for endemic environments in HCP media
Rich Russey
Don’t Buy For Me, Argentina
Why International Media Agencies Bring Added Value
Steve Simmonds
Navigating U.S. Privacy Laws in 2025 for Pharma Media
Throtle's Jonathon McLeod dives into the intricacies of the US Privacy Laws today & tomorrow
Jonathan McLeod
The Power of Three
Achieving Healthcare Communication Alchemy in 2025
Richard Rowe
What is a Media Ecosystem and why should I care?
Effectively Interrogating the Pharmaceutical Marketer’s Media Ecosystem
Scott Grenz
6 Take-Outs from Nielsen’s recent 2025/26 Upfronts report
The pharma industry, traditionally reliant on measured, demographic-driven advertising...
solli
Here, There and Everywhere: The Continuing Proliferation of Points of Care
Larry Dobrow dives into the past, present and future of POC media
Larry Dobrow
Misinformation and Marginalization
What does Meta’s DEI Rollback mean for Pharma Media?
solli
The Emotional Intelligence Era in Pharma Media
In the evolution of pharma media the first chapters would narrate the story of formats, placements, and visibility. Ads in medical journals, prime-time TV...
Richard Springham
Healthcare Privacy and Compliance Trends in US Digital and Programmatic Marketing for 2025
Where are we today, and where will we go throughout 2025?
Jonathan McLeod
The Precarious Balance of Flexibility and Planning in Pharma Media
An exploration of how to navigate a dynamic media world in pharma
Richard Springham
Global Wins, Local Woes
The Hidden Cost of Global Media Agency Wins: Why Local Teams Often Pay the Price
Richard Springham
Most Popular Content