Latest News from Around the Pharma Media World

NEWS

HealthVerity acquires Symphony Health

Deal targets cleaner targeting and measurement

solli

NEWS

OpenAI Launches ‘ChatGPT for Clinicians’ to Support Clinical Workflows

AI moves closer to the point of care

solli

NEWS

Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots

She didn't know media agencies were a thing – until she joined one and promptly became...

Larry Dobrow

NEWS

Content Release: solli Summit 2026

Dive into key takeouts from this industry-shaping event

solli

Latest News from Around the Pharma Media World

NEWS

Kinesso’s Lifetime Learner Sam Sherman and the Evolution of the Addressable Media Function

Sherman arrived at Kinesso as a TV expert. Less than four years later, she’s one of...

solli

NEWS

Adobe’s 2025 Digital Trends Report

Adobe’s 2025 Digital Trends Report Highlights the Growing Need for Unified Creativity,...

solli

Latest News from Around the Pharma Media World

NEWS

HealthVerity acquires Symphony Health

Deal targets cleaner targeting and measurement

solli

NEWS

OpenAI Launches ‘ChatGPT for Clinicians’ to Support Clinical Workflows

AI moves closer to the point of care

solli

NEWS

Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots

She didn't know media agencies were a thing – until she joined one and promptly became...

Larry Dobrow

NEWS

Content Release: solli Summit 2026

Dive into key takeouts from this industry-shaping event

solli

Latest News from Around the Pharma Media World

NEWS

Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots

She didn't know media agencies were a thing – until she joined one and promptly became...

Larry Dobrow

NEWS

Content Release: solli Summit 2026

Dive into key takeouts from this industry-shaping event

solli

NEWS

POCMA Releases HCP Insights eBook on Modern Engagement

Clinician insights on improving pharma engagement at the point of care

solli

NEWS

Whole-person health index signals new data layer for pharma media and engagement

New whole-person health index introduces measurable lifestyle data, with implications for targeting and engagement in pharma media.

solli

More News

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

Do Healthcare Marketers Need a New Operating System?

Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...

solli

THOUGHT LEADERSHIP

When Health Starts in a Chat Window

What 617,000 Copilot health conversations tell us about the next shift in pharma media

Richard Springham

THOUGHT LEADERSHIP

PARTNER INTERVIEW: CMI Media Group

How AI is reshaping healthcare media, from content to outcomes

Growing confidence in Point‑of‑Care: why better data is the next leap forward

POC and OOH face a defining moment as industry leaders call for stronger measurement, transparency, and data to unlock future growth

Drew Weicker

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

Do Healthcare Marketers Need a New Operating System?

Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...

solli

THOUGHT LEADERSHIP

Growing confidence in Point‑of‑Care: why better data is the next leap forward

POC and OOH face a defining moment as industry leaders call for stronger measurement, transparency, and data to unlock future growth

Drew Weicker

THOUGHT LEADERSHIP

Why Healthcare Personalization Has Stalled

Healthcare personalization has stalled because clinical data isn’t connected to...

Colleen Dawe

THOUGHT LEADERSHIP

The Hot Flash: Why and How Brands Should Join the Menopause Movement

Menopause is no longer a taboo - it’s a movement.

Carly Kuper

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

Do Healthcare Marketers Need a New Operating System?

Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...

solli

THOUGHT LEADERSHIP

When Health Starts in a Chat Window

What 617,000 Copilot health conversations tell us about the next shift in pharma media

Richard Springham

THOUGHT LEADERSHIP

Growing confidence in Point‑of‑Care: why better data is the next leap forward

POC and OOH face a defining moment as industry leaders call for stronger measurement, transparency, and data to unlock future growth

Drew Weicker

THOUGHT LEADERSHIP

Why Healthcare Personalization Has Stalled

Healthcare personalization has stalled because clinical data isn’t connected to...

Colleen Dawe

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

Do Healthcare Marketers Need a New Operating System?

Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...

solli

THOUGHT LEADERSHIP

When Health Starts in a Chat Window

What 617,000 Copilot health conversations tell us about the next shift in pharma media

Richard Springham

THOUGHT LEADERSHIP

Growing confidence in Point‑of‑Care: why better data is the next leap forward

POC and OOH face a defining moment as industry leaders call for stronger measurement, transparency, and data to unlock future growth

Drew Weicker

THOUGHT LEADERSHIP

Inside the new clinical AI search reality: HCP use is outpacing pharma strategy

New research from Varn Health x Beacon reveals that more than half of HCPs already use AI...

Stephanie Mackay-Stokes

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

Do Healthcare Marketers Need a New Operating System?

Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...

solli

THOUGHT LEADERSHIP

When Health Starts in a Chat Window

What 617,000 Copilot health conversations tell us about the next shift in pharma media

Richard Springham

THOUGHT LEADERSHIP

The Hot Flash: Why and How Brands Should Join the Menopause Movement

Menopause is no longer a taboo - it’s a movement.

Carly Kuper

THOUGHT LEADERSHIP

The Disparity Disconnect: What Pharma Media Can Learn from IHI’s Framework

How a new approach to evaluating health disparities could reshape the way pharma...

Richard Springham

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

Michele Sirkin – solli sessions Season 3

Michele Sirkin, Head of HCP Communications Design at Initiative, on human-centered media,...

solli

THOUGHT LEADERSHIP

Dr. David C. Rhew – solli sessions Season 3

Dr. David C. Rhew, Global Chief Medical Officer at Microsoft, on how AI can augment...

solli

THOUGHT LEADERSHIP

Matt Holland – solli sessions Season 3

Chief Operating Officer, Healio

solli

THOUGHT LEADERSHIP

Glenniss Richards – solli sessions Season 3

Senior Director of Media Activation at Bayer U.S. Pharma

solli

THOUGHT LEADERSHIP

PARTNER INTERVIEW: CMI Media Group

How AI is reshaping healthcare media, from content to outcomes

Anticipating HCP Prescribing Behavior Pre-Diagnosis

PulsePoint’s Approach to Rare Disease Omnichannel Marketing Efficiency

solli x Doceree – Do Healthcare Marketers Need a New Operating System?

March 20, 2026 | Manhattan, NYC

Roundtable Extended Highlights

A comprehensive snapshot capturing the key dialogues from this industry-shaping roundtable

WATCH NOW

READ ROUNDTABLE ARTICLE

A Disconnected Ecosystem

Why Pharma Marketing Feels Broken and How to Re-Build It

WATCH NOW

The Data Problem

Identity, Signals & the Fight for Unification

WATCH NOW

Speed vs Reality

From Lagging Systems to Real-Time Expectations

WATCH NOW

Rebuilding the Future

AI, Collaboration & Trust

WATCH NOW

Most Popular Content

NEWS

Content Release: solli Summit 2026

Dive into key takeouts from this industry-shaping event

solli

TRAINING

Pharma Media 101

This course gives you a clear, practical overview of the pharma media ecosystem and why...

solli Tutor

THOUGHT LEADERSHIP

When Health Starts in a Chat Window

What 617,000 Copilot health conversations tell us about the next shift in pharma media

Richard Springham

NEWS

The 2026 Pharma Marketing Pulse Report

Navigating the Intersection of Trends, Technology, and Trust

solli

HealthVerity acquires Symphony Health

OpenAI Launches ‘ChatGPT for Clinicians’ to Support Clinical Workflows

Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots

Content Release: solli Summit 2026

Kinesso’s Lifetime Learner Sam Sherman and the Evolution of the Addressable Media Function

Adobe’s 2025 Digital Trends Report

HealthVerity acquires Symphony Health

OpenAI Launches ‘ChatGPT for Clinicians’ to Support Clinical Workflows

Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots

Content Release: solli Summit 2026

Initiative’s Rising Strategy Star Kajal Gajria Connects the Dots

Content Release: solli Summit 2026

POCMA Releases HCP Insights eBook on Modern Engagement

Whole-person health index signals new data layer for pharma media and engagement

Do Healthcare Marketers Need a New Operating System?

When Health Starts in a Chat Window

PARTNER INTERVIEW: CMI Media Group

Growing confidence in Point‑of‑Care: why better data is the next leap forward

Do Healthcare Marketers Need a New Operating System?

Growing confidence in Point‑of‑Care: why better data is the next leap forward

Why Healthcare Personalization Has Stalled

The Hot Flash: Why and How Brands Should Join the Menopause Movement

Do Healthcare Marketers Need a New Operating System?

When Health Starts in a Chat Window

Growing confidence in Point‑of‑Care: why better data is the next leap forward

Why Healthcare Personalization Has Stalled

Do Healthcare Marketers Need a New Operating System?

When Health Starts in a Chat Window

Growing confidence in Point‑of‑Care: why better data is the next leap forward

Inside the new clinical AI search reality: HCP use is outpacing pharma strategy

Do Healthcare Marketers Need a New Operating System?

When Health Starts in a Chat Window

The Hot Flash: Why and How Brands Should Join the Menopause Movement

The Disparity Disconnect: What Pharma Media Can Learn from IHI’s Framework

Michele Sirkin – solli sessions Season 3

Dr. David C. Rhew – solli sessions Season 3

Matt Holland – solli sessions Season 3

Glenniss Richards – solli sessions Season 3

PARTNER INTERVIEW: CMI Media Group

Anticipating HCP Prescribing Behavior Pre-Diagnosis

EVENTS

solli x Doceree – Do Healthcare Marketers Need a New Operating System?

Roundtable Extended Highlights

A Disconnected Ecosystem

The Data Problem

Speed vs Reality

Rebuilding the Future

Most Popular Content

Content Release: solli Summit 2026

Pharma Media 101

When Health Starts in a Chat Window

The 2026 Pharma Marketing Pulse Report