Melissa Gordon-Ring – solli sessions Season 1

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This week on ‘solli sessions,’ our solli CEO, Richard Springham, sat down Melissa Gordon-Ring, Global President at IPG Mediabrands Health, for an inspiring dialogue covering an array of crucial topics for the pharma media industry.

Melissa discussed the vision behind the newly launched Center of Excellence (COE) at IPG, its objectives, and why health media is an impactful career choice. She also highlighted the critical importance of global health access, the essentials of a successful agency-client relationship, and the transformative potential of AI in optimizing creative and media efficiency.

Key topics from the conversation included:

• The creation and objectives of IPG’s new Center of Excellence
• The value of pursuing a career in health media
• The significance of ensuring access in global health
• Best practices for building strong agency-client partnerships
• The collective focus on AI to enhance media and creative efficiency