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Media Mastery: Essential deep-dives into critical areas for pharma media professionals

10 Steps to Build Effective Media Strategies in Pharma
A guide through the 10 essential steps for every successful pharmaceutical media campaign
Lloyd Lottner
6 Steps to Navigate the Complex International Pharma Media Landscape
Balancing compliance, innovation, and strategy for global pharma media success
Lloyd Lottner
WEBINAR: Next POC Media – a solli x Doceree Webinar Series
Webinar 1: Next POC Media: A solli x Doceree webinar series
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Thriving in the New Era of AI-Driven Digital Health
Prioritizing Community-Driven Health Engagement
Sponsored by Health Union
Justin Freid – solli sessions Season 2
Get a behind-the-scenes look at how pharma media is evolving with Justin Freid, Chief...
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Who Should Drive the Health Equity Conversation?
How Media and Marketing Can Close the Gaps in the US
Larry Dobrow
A Digital Experience Where Physicians Expect It 
Making the case for endemic environments in HCP media
Rich Russey
What Happens When Patient Influencers Share Their Story?
Transforming Programmatic Targeting with Real, People-Generated Insights
Sponsored by Health Union
Beyond The Pill: Rethinking Pharma Branding For The Future of Healthcare
A call to elevate brand over product in pharma marketing
Sam Karim
The Power of 360° Health Media Campaigns
Exploring the impact of integrated media strategies across patient and physicians
Rich Russey
5 Ways to Re-think Display Advertising in Pharma Media
Highlights from the recent Lumen, Brand Metrics, and Havas whitepaper on the role of...
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Pharma Media Needs Its Own Brat Summer: Here’s Why and How
Embracing authenticity, speed, and cultural relevance in modern pharma media
Richard Springham
Unlocking Hispanic American CTV Insights
LG Ad Solutions, a global leader in connected TV and cross-screen advertising, recently published a report titled ‘Inclusive Screen Part 2: Hispanic...
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Spotify’s 2024 Podcast Trends & Pharma’s Opportunity
What are the key trends in podcasting, and how can pharma brands harness these in their media plans?
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Bot or not: Measuring email metrics in a bot-inflated world
Measuring email opens after iOS 15 has been a challenge, and there are more challenges ahead as email clicks are rapidly inflated by email security bots....
Caleb Freeman
Personalisation vs. Adaptation in International Pharma
Its about to get personal... How best to connect with your audience in International Pharma
Richard Rowe
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