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Latest News from Around the Pharma Media World

NEWS

Real Chemistry Tunes Up AI-Powered Omnichannel Orchestration With MaestroHCP Launch

The platform is meant to support HCP-level journey design, closed-loop measurement and...

solli

NEWS

Inizio Evoke Names New Media Leader

Jake Vander Linden joins the agency after stops at Real Chemistry, Moon Rabbit and more.

solli

NEWS

HCPs Want Pharmas to Do More to Combat Health Misinformation: Report

Nearly 80% said they’d reduce prescriptions of a company’s meds if they’ve failed...

solli

NEWS

Doceree Honors Inaugural ‘AI Health 25’ List

The first annual set of honorees was honored at a dinner this week.

solli

Latest News from Around the Pharma Media World

NEWS

Real Chemistry Tunes Up AI-Powered Omnichannel Orchestration With MaestroHCP Launch

The platform is meant to support HCP-level journey design, closed-loop measurement and...

solli

NEWS

Inizio Evoke Names New Media Leader

Jake Vander Linden joins the agency after stops at Real Chemistry, Moon Rabbit and more.

solli

NEWS

HCPs Want Pharmas to Do More to Combat Health Misinformation: Report

Nearly 80% said they’d reduce prescriptions of a company’s meds if they’ve failed...

solli

NEWS

Doceree Honors Inaugural ‘AI Health 25’ List

The first annual set of honorees was honored at a dinner this week.

solli

Latest News from Around the Pharma Media World

NEWS

Real Chemistry Tunes Up AI-Powered Omnichannel Orchestration With MaestroHCP Launch

The platform is meant to support HCP-level journey design, closed-loop measurement and...

solli

NEWS

Inizio Evoke Names New Media Leader

Jake Vander Linden joins the agency after stops at Real Chemistry, Moon Rabbit and more.

solli

NEWS

HCPs Want Pharmas to Do More to Combat Health Misinformation: Report

Nearly 80% said they’d reduce prescriptions of a company’s meds if they’ve failed...

solli

NEWS

Doceree Honors Inaugural ‘AI Health 25’ List

The first annual set of honorees was honored at a dinner this week.

solli

More News

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

Holding Pharma Tech to the Highest Possible Standards

Written by Natalie Mancuso, this piece explores how pharma can embrace AI and precision...

Natalie Mancuso

THOUGHT LEADERSHIP

solli Sessions Live: Conversations from Fierce Pharma Week 2026

solli goes live from Philadelphia, bringing together pharma and healthcare leaders to...

solli

THOUGHT LEADERSHIP

How AI Is Rewriting the Rules of Precision Pharma Media

By Lea Wester, Managing Director, Addressable Health

PARTNER INTERVIEW: Healio

Why Medical Affairs Matters More Than Ever: Building Trusted Scientific Engagement Across...

Holding Pharma Tech to the Highest Possible Standards

Written by Natalie Mancuso, this piece explores how pharma can embrace AI and precision...

Natalie Mancuso

THOUGHT LEADERSHIP

Harnessing the AI Mandate in Pharma Marketing

Three considerations that determine whether an AI mandate becomes an advantage or a distraction.

Benjamin Versh

THOUGHT LEADERSHIP

The Healthcare Media Planners Workbook

Introducing A New Framework for Smarter Media Planning

solli

THOUGHT LEADERSHIP

Access Is the Product: How AI Agents Are Changing Pharma Data Infrastructure

PurpleLab’s Colin Jacobsen explores how agentic AI is making complex pharma data more...

Colin Jacobsen

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

Holding Pharma Tech to the Highest Possible Standards

Written by Natalie Mancuso, this piece explores how pharma can embrace AI and precision...

Natalie Mancuso

THOUGHT LEADERSHIP

Harnessing the AI Mandate in Pharma Marketing

Three considerations that determine whether an AI mandate becomes an advantage or a distraction.

Benjamin Versh

THOUGHT LEADERSHIP

The Healthcare Media Planners Workbook

Introducing A New Framework for Smarter Media Planning

solli

THOUGHT LEADERSHIP

Access Is the Product: How AI Agents Are Changing Pharma Data Infrastructure

PurpleLab’s Colin Jacobsen explores how agentic AI is making complex pharma data more...

Colin Jacobsen

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

The Healthcare Media Planners Workbook

Introducing A New Framework for Smarter Media Planning

solli

THOUGHT LEADERSHIP

Access Is the Product: How AI Agents Are Changing Pharma Data Infrastructure

PurpleLab’s Colin Jacobsen explores how agentic AI is making complex pharma data more...

Colin Jacobsen

THOUGHT LEADERSHIP

OpenAI Brings ChatGPT Into Epic EHR Workflows

What happens to media strategy when ChatGPT becomes how clinicians navigate the point of...

Richard Springham

THOUGHT LEADERSHIP

The Pharma Media Measurement Manifesto

Introducing the “SOLLI” framework for pharma media measurement.

Andrea Park

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

The Case for In-Person Connections in Pharma Media

In-person connections in an AI-shaped world, from HCP engagement to patient trust, loneliness and digital fatigue.

Richard Springham

THOUGHT LEADERSHIP

Do Healthcare Marketers Need a New Operating System?

Do Healthcare Marketers Need a New Operating System? A dive into an industry-shaping...

solli

THOUGHT LEADERSHIP

When Health Starts in a Chat Window

What 617,000 Copilot health conversations tell us about the next shift in pharma media

Richard Springham

THOUGHT LEADERSHIP

The Hot Flash: Why and How Brands Should Join the Menopause Movement

Menopause is no longer a taboo - it’s a movement.

Carly Kuper

Deep Dives & Thought Leadership in Pharma Media

THOUGHT LEADERSHIP

solli Sessions Live: Conversations from Fierce Pharma Week 2026

solli goes live from Philadelphia, bringing together pharma and healthcare leaders to...

solli

THOUGHT LEADERSHIP

Lauren Guity – solli Sessions Season 4

Lauren Guity, Industry Lead, Microsoft, joins solli Sessions season 4

solli

THOUGHT LEADERSHIP

Andrew Stark – solli Sessions season 4

Andrew Stark, Chief Commercial Officer, PulsePoint, joins solli Sessions season 4

solli

THOUGHT LEADERSHIP

David Grandison Jr. – solli Sessions Season 4

David Grandison Jr. Instructional Technologist / AI Training Strategist (Former Director...

solli

THOUGHT LEADERSHIP

How AI Is Rewriting the Rules of Precision Pharma Media

By Lea Wester, Managing Director, Addressable Health

PARTNER INTERVIEW: Healio

Why Medical Affairs Matters More Than Ever: Building Trusted Scientific Engagement Across...