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Deep Dives & Thought Leadership in Pharma Media

The Precarious Balance of Flexibility and Planning in Pharma Media
An exploration of how to navigate a dynamic media world in pharma
Richard Springham
Driving Growth in Prescribing Behavior via Programmatic Electronic Health Record (EHR) Advertising
USING PULSEPOINT AND VERADIGM FOR PROGRAMMATIC ELECTRONIC HEALTH RECORD (EHR) ADVERTISING
Sponsored by Veradigm
Global Wins, Local Woes
The Hidden Cost of Global Media Agency Wins: Why Local Teams Often Pay the Price
Richard Springham
Combining target list and white-space strategy for ‘bottom of the funnel’ marketing drives...
For marketing teams at life science companies, it has historically been standard practice...
Sponsored by Veradigm
The Field of Dreams: How to Maximise Your Content Investments
Build it and they will come? Not quite...
Richard Rowe
Advertising’s Diversity: Insights from GLAAD’s 2024 Visibility Perceptions in Advertising Report
Exploring ad strategies, inclusion metrics, and audience engagement within LGBTQ-focused...
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Doceree Unveils Publisher AI Suite
Seeking to embed AI within healthcare publisher ecosystems while unlocking new revenue...
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HealthCentral Acquires MedFluencers
HealthCentral Acquires MedFluencers, Signalling Move Toward Healthcare-Centric Social Ecosystems
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What HCPs want from digital pharma in 2026
Graphite Digital Report Finds 65% of HCPs Reduce Engagement After Poor Digital Experiences
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Preparing for Impact: Brian Rourke’s Path to Point of Care Prominence
PatientPoint’s VP, client sales found his way to the POC channel from the ticket office...
Larry Dobrow
The solli Summit 2026 Agenda Is Live!
solli Summit 2026 full day agenda
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InStep Health Unveils Patient Inbox™
The platform delivers educational messages to patients through EHR portals.
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Damon Basch – solli sessions Season 1
Damon Basch - A dive into pharma media past, present & future, with an inspiring call to...
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Chris Neuner – solli sessions Season 1
Chris Neuner - Delving into the rapidly evolving landscape of digital transformation and...
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Finding the Human Element Amid the Algorithms
The programmatic buying and selling of health media is, ultimately, steered by the humans...
Larry Dobrow
Jo Halliday – solli sessions Season 1
Jo Halliday - Talking through building & growing a data & AI company within pharma...
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Bill Veltre – solli sessions Season 1
Bill Veltre shares pharma media insights on AI, patient focus, and future of the industry
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10 Steps to Build Effective Media Strategies in Pharma
A guide through the 10 essential steps for every successful pharmaceutical media campaign
Lloyd Lottner
Linda Ruschau – solli sessions Season 1
A conversation with Linda Ruschau - Diving into authentic leadership, HCP deficits & POC...
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Tom Denford – solli sessions Season 1
Tom Denford - Exploring the past & future of pharma media through AI, strategic...
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