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Deep Dives & Thought Leadership in Pharma Media

The Future of Point of Care
Evolving Toward Smarter, Connected Solutions
Joey Cohen
From Print to Prompts in Pharma Media
A journey through what 'media' has meant within pharma, and what the future may hold.
Richard Springham
WEBINAR 2: Next POC Media – a solli x Doceree Webinar Series
Webinar 2: The Blueprint for Success – Crafting a Winning POC Media Strategy
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From Silos to Synergy: Integrating DTC and HCP Messaging
Connecting Patient and Provider Communications for Authentic Engagement
Sponsored by Health Union
Baron Harper – solli sessions Season 2
Join Baron Harper, Senior Director at The Trade Desk, in this episode of solli Session,...
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Point of Care Media is Essential – Not Optional
Engaging Patients, Caregivers, and HCPs at the Moment That Matters Most
Christine Mormile
Creative Context in Context: What Pharma Can Learn from GumGum’s Mindset Graph
GumGum, a leader in contextual advertising, has released new findings that underscore a growing challenge in digital marketing
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Retail Roots, Clinical Edge
Jane Wojcik’s Journey to the Frontlines of Engagement
Larry Dobrow
Deerfield Group Acquires Triple Threat Communications
Strategic acquisition brings together creative firepower, medical expertise, and shared...
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Real Chemistry Acquires Greater Than One
Strategic acquisition deepens AI-powered planning and engagement capabilities across healthcare media 
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Doceree Launches co‑pay.com
Doceree launches co‑pay.com, a platform using AI aiming to integrate real-time co-pay...
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TV Ads Now Rival Doctors in Driving Awareness of New Medications
Cadent and Harris Poll study reveals cross-screen strategies are reshaping how patients...
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6 Trends You Can’t Afford to Miss in Pharma Media
Insights straight from C-suite conversations with pharma’s leading brands, agencies,...
Richard Springham
Olivier Chateau – solli sessions Season 2
Get an inside look at how pharma media is being redefined with Olivier Chateau,...
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WEBINAR 1: Next POC Media – a solli x Doceree Webinar Series
Webinar 1: Next POC Media: A solli x Doceree webinar series
solli
Thriving in the New Era of AI-Driven Digital Health
Prioritizing Community-Driven Health Engagement
Sponsored by Health Union
Justin Freid – solli sessions Season 2
Get a behind-the-scenes look at how pharma media is evolving with Justin Freid, Chief...
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Who Should Drive the Health Equity Conversation?
How Media and Marketing Can Close the Gaps in the US
Larry Dobrow
A Digital Experience Where Physicians Expect It 
Making the case for endemic environments in HCP media
Rich Russey
What Happens When Patient Influencers Share Their Story?
Transforming Programmatic Targeting with Real, People-Generated Insights
Sponsored by Health Union
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