Solli Logo

ALL THE LATEST NEWS FROM THE INTERNATIONAL PHARMACEUTICAL MEDIA INDUSTRY

Minnesota Delays Enforcement of Social Media Law
Minnesota has delayed enforcing its new social media law amid legal challenges. Explore the implications for pharma media.
solli
CMI’s International Man of Media
Matt Durham anticipated pharma’s global media boom. Now he’s leading CMI Media...
Larry Dobrow
Advent International to Acquire PatientPoint
Highlighting the growing role of point-of-care media in omnichannel
solli
The Creator Conundrum
Bridging the Metrics Gap in Creator Marketing: What Pharma Can Learn
solli
Pfizer’s Measurement Maven
Former actuary Brynne Colella refines a crucial media function
Larry Dobrow
Doximity acquires Pathway Medical for US$63 million
How Doximity’s $63M acquisition signals a shift toward trusted, AI-driven intelligence at the point of care
solli
Lessons from LinkedIn’s Latest Report
New data shows why real people, cultural cues, and mobile-first formats matter more than...
solli
TikTok’s AI Suite Raises New Creative Questions for Pharma Media
New AI suite seeks to streamline content production and creative performance for brands -...
solli
ChatGPT Reportedly Hits 2.5 Billion Daily Prompts
Growing adoption of conversational AI raises new questions for pharma media...
solli
IQM Introduces Integrated Care Team Messaging
Seeking to expand reach beyond physicians by including nurse influencers in campaign...
solli
Creative Context in Context: What Pharma Can Learn from GumGum’s Mindset Graph
GumGum, a leader in contextual advertising, has released new findings that underscore a growing challenge in digital marketing
solli
Retail Roots, Clinical Edge
Jane Wojcik’s Journey to the Frontlines of Engagement
Larry Dobrow
Deerfield Group Acquires Triple Threat Communications
Strategic acquisition brings together creative firepower, medical expertise, and shared...
solli
Real Chemistry Acquires Greater Than One
Strategic acquisition deepens AI-powered planning and engagement capabilities across healthcare media 
solli
Most Popular Content