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Solli

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Initiative Health, a specialist media and marketing agency within IPG Mediabrands focusing on the international markets, has launched Genome, a new insights, marketing, and media toolkit tailored for the pharmaceutical, OTC, and wellness sectors.The creation of Genome is designed to address the...

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Initiative Health Unveils Genome

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In Conversation with Claire Knapp – CEO,...

MAGNA Raises 2024 U.S. Ad Spend Forecast

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