Now Live: solli x Doceree Global Programmatic Roundtable #2 Report + Photos
Uncover the Future of Programmatic in Global (ex-US) Pharma
3rd June 2025
We’re thrilled to announce the release of the 2nd Roundtable report from the solli x Doceree Global Programmatic Roundtable Series.
Held in London in April 2025, the second roundtable gathered influential voices from across the global (ex-US) pharma landscape to cut through the noise and reimagine the role of programmatic in real-world healthcare engagement.
Diving even deeper into this from Roundtable #1; from entrenched habits to education gaps and cross-functional silos, the group took on the industry’s most persistent blockers, and explored how to shift perception, build trust, and unlock real progress.
Inside this report, you’ll uncover:
- Why the word “programmatic” itself might be the biggest obstacle—and how to reframe it
- The real reason education is non-negotiable for cross-functional alignment
- How data integration can finally bridge the strategy–execution gap
- The importance of early compliance collaboration to accelerate innovation
- Why programmatic only thrives as part of a true omnichannel strategy
- How pharma can move beyond CPMs to prove meaningful impact
👉 Access the Full Report Now – Free to Read
📸 Plus: Catch a behind-the-scenes glimpse of the roundtable in action.
