In Conversation with Linda Ruschau – Chief Client Officer, PatientPoint
Diving into authentic leadership, HCP deficits & POC media's digital progression
22nd October 2024
This week on ‘In Conversation With,’ our CEO at solli, Richard Springham, sits down with Linda Ruschau, the Chief Client Officer at PatientPoint.
With 30+ years of experience in the pharma media industry, Linda is a highly respected leader whose insights are as deep as they are practical. In this warm and insightful conversation, Linda discusses the qualities that define great leadership, the growing demands on healthcare professionals (HCPs), the shift toward digital solutions in point-of-care (POC) media, and why the pharmaceutical industry should take pride in the positive impact it makes.
In the course of this engaging conversation the pair covered:
- Key traits of authentic & diverse leadership
- How the industry can help healthcare professionals facing increasing pressures.
- The shift of POC media towards digital solutions.
- Why the industry should stand proud of its contributions.
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